Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.
University of Michigan
Skills you'll gain: Data Analysis, Analytical Skills, Experimentation, Critical Thinking, Research Design, Behavioral Economics, Decision Making, Regression Analysis, Statistical Inference, Probability, Correlation Analysis, Adaptability
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Data Science, Web Applications, Python Programming, Programming Principles, Artificial Intelligence, Computer Programming, Scientific Visualization, Game Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Financial Statements, Financial Statement Analysis, Market Liquidity, Case Studies, Financial Analysis, Cash Flows, Working Capital, Balance Sheet, Data Storytelling, Benchmarking, Financial Modeling, Verbal Communication Skills, Financial Data, Income Statement, Communication, Data Analysis, Performance Analysis, Trend Analysis
Intermediate · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: Product Knowledge, AI Enablement, Ideation, Value Propositions, E-Commerce, Digital Transformation, Email Marketing, Search Engine Optimization, Video Production
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Google Gemini, Search Engine Optimization, Anthropic Claude, Large Language Modeling, Generative AI, ChatGPT, Prompt Engineering, Web Analytics and SEO, Keyword Research, Artificial Intelligence, Content Creation, Content Strategy, Product Promotion, Brand Strategy
Mixed · Course · 1 - 3 Months

AI CERTs
Skills you'll gain: HR Tech, Responsible AI, Human Resources, People Analytics, Data Ethics, Applicant Tracking Systems, AI Enablement, Employee Performance Management, Recruitment, Talent Recruitment, Workforce Development, Artificial Intelligence, Employee Engagement, Diversity and Inclusion, Generative AI, Generative AI Agents
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Identity and Access Management, Google Cloud Platform, Cloud Infrastructure, Cloud Computing, Cloud Computing Architecture, Cloud Management, Data Storage, Cloud Security, Databases, System Monitoring, Scalability
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Data Storytelling, Process Improvement, Service Level Agreement, Inventory Management, Supplier Management, Legal Risk, Variance Analysis, Supplier Performance Management, Performance Improvement, Contract Review, Supplier Quality Management, Inventory Control Systems, Root Cause Analysis, Data Entry, Risk Management, Data Analysis, Continuous Improvement Process, Contract Management, Quality Control, Cost Reduction
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Adobe Express, Typography, Logo Design, Responsible AI, Digital Design, Layout Design, Creative Design, Visual Design, Graphic and Visual Design Software, Graphic Design, Adobe Firefly, User Interface and User Experience (UI/UX) Design, Color Theory, Content Creation, Generative AI Agents
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Data Science, Data Management, Data Analysis, Data-Driven Decision-Making, Project Design, Performance Metric, Software Engineering, Machine Learning, Statistical Inference
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: C# (Programming Language), Microsoft SQL Servers, Application Development, Data Validation, Application Design, Database Application, Business Reporting, SQL, Data Access, User Interface (UI), Issue Tracking, Data Integrity, User Interface (UI) Design, Data Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Cloud Computing Architecture, Amazon Elastic Compute Cloud, Data Visualization Software, Cloud Storage, Dashboard, Scalability, Data Strategy, Data Integration, Real Time Data, Data Storage
Intermediate · Course · 1 - 3 Months