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  • Brand Strategy

Brand Strategy Courses

Brand strategy courses can help you learn market positioning, audience segmentation, brand messaging, and competitive analysis. You can build skills in creating brand identities, developing unique value propositions, and crafting effective marketing campaigns. Many courses introduce tools like SWOT analysis, brand equity measurement frameworks, and digital marketing platforms, that support implementing your strategies and measuring their impact in practical work.


Popular Brand Strategy Courses and Certifications


  • Status: Preview
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    U

    University of Michigan

    Leading for Equity, Diversity and Inclusion in Higher Education

    Skills you'll gain: Higher Education, Diversity Equity and Inclusion Initiatives, Leadership, Workplace inclusivity, Strategic Planning, Cultural Diversity, Social Justice, Accountability, Advocacy, Student Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    297 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    ADP Entry-Level Compensation and Benefits Analyst

    Skills you'll gain: Compensation Analysis, Compensation Management, Compensation Strategy, Job Evaluation, Benefits Administration, Data Collection, Compensation and Benefits, Data Visualization, Job Analysis, Data-Driven Decision-Making, Project Management, Data Analysis, Microsoft Excel, Google Sheets, Human Resource Policies, Labor Compliance, Regulatory Compliance, Payroll, Human Resources, Program Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    107 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    S

    S.P. Jain Institute of Management and Research

    Marketing Management

    Skills you'll gain: Product Strategy, Strategic Marketing, Marketing Management, Marketing Strategies, Consumer Behaviour, Target Market, Marketing Communications, Product Lifecycle Management, Integrated Marketing Communications, Marketing Analytics, Brand Strategy, Marketing Channel, Market Analysis, Price Negotiation, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
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    32 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Enhanced Copywriting: SurferSEO, Upword and Anyword

    Skills you'll gain: Copywriting, Search Engine Optimization, Web Analytics and SEO, Target Audience, Content Creation, Web Content, Productivity Software, Brand Awareness, Generative AI, User Accounts

    4
    Rating, 4 out of 5 stars
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    56 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyzing Product Opportunities with Creately

    Skills you'll gain: Market Opportunities, New Product Development, Product Strategy, Competitive Analysis, Business Strategy, New Business Development, Market Analysis, Business Analysis, Product Development, Business Planning, Entrepreneurship, Innovation

    4.6
    Rating, 4.6 out of 5 stars
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    42 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Unilever Digital Marketing Analyst

    Skills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Market Analysis, Google Analytics, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Performance Reporting, Search Engine Optimization, Keyword Research, MarTech

    4.7
    Rating, 4.7 out of 5 stars
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    324 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Leadership and Negotiation Skills

    Skills you'll gain: Negotiation, Strategic Decision-Making, Emotional Intelligence, Communication, Conflict Management, Cultural Diversity, Relationship Building, Strategic Thinking, Interpersonal Communications, Communication Strategies, Collaboration, Empathy, Complex Problem Solving, Active Listening, Plan Execution, Critical Thinking

    4.6
    Rating, 4.6 out of 5 stars
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    201 reviews

    Advanced · Specialization · 1 - 3 Months

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    U

    Universidad de Palermo

    Ética y Gobierno Corporativo

    Skills you'll gain: Corporate Sustainability, Business Ethics, Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Sustainable Development, Business Strategy, Business Reporting, Corporate Communications, Annual Reports, Customer Relationship Building, Environment and Resource Management, Accountability, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
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    302 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Effective Marketing in the Global Marketplace

    Skills you'll gain: Target Audience, Marketing, Value Propositions, Global Marketing, Search Engine Optimization, Diversity Marketing, Content Marketing, Brand Strategy, Marketing Strategies, Marketing Analytics, Data-Driven Decision-Making, Market Research, Consumer Behaviour, Cultural Responsiveness

    4.8
    Rating, 4.8 out of 5 stars
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    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Strategic Sourcing

    Skills you'll gain: Strategic Sourcing, Procurement, Supplier Management, Supplier Relationship Management, Purchasing, Request for Proposal, Request For Quotation (RFQ), Supply Management, Vendor Management, Competitive Analysis, Contract Management, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
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    301 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Business & Technology

    Skills you'll gain: Responsible AI, Culture Transformation, Innovation, Organizational Change, Design Thinking, Business Transformation, Strategic Leadership, Product Lifecycle Management, Global Marketing, Entrepreneurship, Business Communication, Artificial Intelligence, Change Management, Organizational Leadership, Business Modeling, Generative AI, AI Product Strategy, Machine Learning, Business Strategy, Strategic Planning

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    105 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Negotiations

    Skills you'll gain: Negotiation, Contract Negotiation, Trustworthiness, Conflict Management, Relationship Building, Communication, Interpersonal Communications, Emotional Intelligence, Rapport Building, Empathy & Emotional Intelligence, Influencing, Business Ethics, Stress Management, Active Listening

    4.5
    Rating, 4.5 out of 5 stars
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    64 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular brand strategy courses

  • Leading for Equity, Diversity and Inclusion in Higher Education: University of Michigan
  • ADP Entry-Level Compensation and Benefits Analyst: Automatic Data Processing, Inc. (ADP)
  • Marketing Management: S.P. Jain Institute of Management and Research
  • AI-Enhanced Copywriting: SurferSEO, Upword and Anyword: Coursera
  • Analyzing Product Opportunities with Creately: Coursera
  • Unilever Digital Marketing Analyst: Unilever
  • Leadership and Negotiation Skills: Tecnológico de Monterrey
  • Ética y Gobierno Corporativo: Universidad de Palermo
  • Effective Marketing in the Global Marketplace: Coursera
  • Strategic Sourcing: Rutgers the State University of New Jersey

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