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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • C

    Coursera

    Optimize Campaigns & SEO Using Analytics Data

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Content Performance Analysis, Google Analytics, Web Analytics and SEO, Keyword Research, Web Analytics, Conversion Funnel Analysis, Marketing Effectiveness, Digital Analysis, Marketing Strategies, Search Engine Optimization, Content Optimization, Campaign Management, Data Validation, Cross-Channel Marketing, Trend Analysis, Predictive Analytics, Performance Analysis, Variance Analysis

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Optimize Social Media with Data-Driven Insights

    Skills you'll gain: Content Performance Analysis, Content Scheduling, Marketing Analytics, Social Media Analytics, Social Media Management, Analytics, Social Media Marketing, Social Media Content, Social Media, Driving engagement, Web Analytics, Social Media Campaigns, Calendar Management, Scheduling, Social Media Strategy, Campaign Management, Performance Analysis, Content Development and Management, Content Strategy, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

  • B

    Board Infinity

    Enterprise Sales Mastery-Hunting, Deal Strategy & Leadership

    Skills you'll gain: Account Strategy, Account Management, Sales Presentation, Sales Territory Management, Sales Strategy, Sales Management, Sales Presentations, B2B Sales, Product Demonstration, Executive Presence, Consultative Approaches, Strategic Leadership, Closing (Sales), Sales Pipelines, Coordinating, Revenue Management, Stakeholder Management, Cross-Functional Collaboration, Storytelling, Organizational Structure

    Advanced · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyze and Optimize User Retention

    Skills you'll gain: Looker (Software), Customer Retention, Customer Analysis, Digital Analysis, Customer Insights, Marketing Analytics, Driving engagement, Data-Driven Marketing, Trend Analysis, Data Analysis, Performance Metric, Consumer Behaviour, Analysis, Growth Strategies, Time Series Analysis and Forecasting, Root Cause Analysis, Marketing Channel, Forecasting

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Align Brand Goals

    Skills you'll gain: Brand Marketing, Brand Strategy, Marketing Effectiveness, Branding, Marketing Planning, Strategic Marketing, Brand Management, Marketing Strategies, Business Priorities, Campaign Management, Market Share, Marketing Analytics, Strategic Planning, Key Performance Indicators (KPIs), Case Studies, Stakeholder Communications

    Intermediate · Course · 1 - 4 Weeks

  • S

    Skillshare

    Advanced Videography: Documentary and Promo Editing

    Skills you'll gain: Cinematography, Videography, Photography, Video Production, Photo/Video Production and Technology, Video Editing, Post-Production, Peer Review, Visual Storytelling

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    SEO: Audit Pages, Rank Higher

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Audit Working Papers, Digital Marketing Tools, Document Management, Auditing, Report Writing, Analysis

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Designing Breakthrough Static Advertisements

    Skills you'll gain: Advertising, Promotional Materials, Advertising Campaigns, Marketing Materials, Marketing Collateral, Ideation, Graphic Design, Marketing Design, Graphic and Visual Design, Design, Online Advertising, Design Elements And Principles, Digital Advertising, Copywriting, Design Thinking, Marketing Communications, Social Media Campaigns, Strategic Communication, Social Media, Business Communication

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Craft Persuasive Subjects

    Skills you'll gain: Email Marketing, Writing and Editing, Copywriting, Peer Review, Editing, Grammar, Proofreading, Target Audience, Writing, Personalized Campaigns

    Beginner · Course · 1 - 4 Weeks

  • L

    Logical Operations

    Web Development with HTML5, CSS, and JavaScript

    Skills you'll gain: Responsive Web Design, Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), HTML and CSS, Web Development Tools, Web Development, Javascript, JavaScript Frameworks, Web Content, Frontend Performance, Web Servers, Software Development Tools, Web Design and Development, Web Design, Front-End Web Development, Web Applications, Apache, Development Environment, Semantic Web, Software Development

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Sync CRM Contacts

    Skills you'll gain: Customer Relationship Management (CRM) Software, Email Marketing, Data Mapping, Marketing Automation, Data Validation, Customer Relationship Management, Gmail, Email Automation, Marketing Effectiveness, Data Integration, Marketing, Customer Data Management, Personalized Campaigns, Data Quality, Data Import/Export, Operational Efficiency

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Master Photoshop CC: Apply Smart Selection & Design Tools

    Skills you'll gain: Typography, Color Matching, AI powered creativity, Adobe Creative Cloud, Graphical Tools, Creative Design, Graphics Software

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing courses

  • Optimize Campaigns & SEO Using Analytics Data: Coursera
  • Optimize Social Media with Data-Driven Insights: Coursera
  • Enterprise Sales Mastery-Hunting, Deal Strategy & Leadership: Board Infinity
  • Analyze and Optimize User Retention: Coursera
  • Align Brand Goals: Coursera
  • Advanced Videography: Documentary and Promo Editing: Skillshare
  • SEO: Audit Pages, Rank Higher: Coursera
  • Designing Breakthrough Static Advertisements: University of Colorado Boulder
  • Craft Persuasive Subjects: Coursera
  • Web Development with HTML5, CSS, and JavaScript: Logical Operations

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