• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Management

Marketing Management Courses

Marketing management courses can help you learn strategic planning, market analysis, brand development, and customer relationship management. You can build skills in digital marketing tactics, campaign management, and data analytics to measure campaign effectiveness. Many courses introduce tools like Google Analytics, CRM software, and social media platforms, showing how these resources can enhance your marketing strategies and improve engagement with target audiences.


Popular Marketing Management Courses and Certifications


  • Status: New
    New
    A

    Alex Genadinik

    Personal Branding Path To Top-1% Personal Brand

    Skills you'll gain: LinkedIn, Thought Leadership, Social Media Content, Professional Development, Professional Networking, Personal Development, Marketing Strategies, Business Strategy, Persistence

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Using Databases with Python

    Skills you'll gain: Database Design, Relational Databases, SQL, Databases, Data Visualization Software, Web Scraping, Data Modeling, Object Oriented Programming (OOP), Data Processing, Geographic Information Systems, Python Programming, Application Programming Interface (API)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    22K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Social Media Data Analytics

    Skills you'll gain: Social Media Marketing, Instagram, Business Intelligence, Predictive Modeling, Predictive Analytics, Case Studies

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Demographics: Unlock Audience Insights

    Skills you'll gain: Google Analytics, Adobe Analytics, Web Analytics, Trend Analysis, Marketing Analytics, Variance Analysis, Target Audience, Demography, Data Analysis, Marketing Strategies, Data-Driven Decision-Making, Descriptive Analytics, Strategic Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    LinkedIn Lead Generation And Professional LinkedIn Profile

    Skills you'll gain: LinkedIn, Lead Generation, Sales Prospecting, Prospecting and Qualification, B2B Sales, Sales Pipelines, Business Marketing, Professional Networking, Relationship Building, Copywriting, Branding, Automation

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    Y

    Yale University

    Everyday Parenting: The ABCs of Child Rearing

    Skills you'll gain: Applied Behavior Analysis, Behavior Management, Positive Behavior Support, Parent Communication, Mental Health Diseases and Disorders, Child Development, Problem Solving

    4.9
    Rating, 4.9 out of 5 stars
    ·
    3.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI SEO Content Creation

    Skills you'll gain: Content Performance Analysis, Semantic Web, Workflow Management, Prompt Engineering Tools, Responsible AI

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Social and Multimedia Content Creation

    Skills you'll gain: Video Production, Adobe Express, Multimedia, Social Media Content, Cross-Channel Marketing, Content Marketing, Social Media, Marketing Analytics, Content Creation, Data Ethics, Marketing Effectiveness, Visual Design, Marketing Strategies, Social Media Marketing, Marketing Design, Digital Media Strategy, Graphic and Visual Design, Infographics, Storytelling, Design Elements And Principles

    4.7
    Rating, 4.7 out of 5 stars
    ·
    469 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Advanced Sales Training: Challenging, Coaching, and Closing

    Skills you'll gain: Overcoming Objections, Consultative Selling, Coaching, Sales Strategy, Sales Training, Sales Prospecting, Collaboration, Consumer Behaviour, Diversity Awareness, Cultural Sensitivity, Upselling, Customer Relationship Management, Virtual Teams, Sales Presentation, Sales Pipelines, Negotiation, Business Communication, Communication Strategies, Virtual Networking, Interpersonal Communications

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Advanced SEO Keyword Research

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Google Analytics, Google Ads, Web Analytics, Content Strategy, Marketing, Market Research, Competitive Analysis, E-Commerce, Analytics

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Manage Suppliers: From List to Onboarding

    Skills you'll gain: Supplier Management, Vendor Management, Vendor Relationship Management, Supplier Relationship Management, Strategic Sourcing, Procurement, Compliance Management, Data Integrity, Workflow Management, Data Quality, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Stanford University

    Game Theory

    Skills you'll gain: Game Theory, Mathematical Modeling, Graph Theory, Bayesian Statistics, Behavioral Economics, Probability, Economics, Problem Solving, Algorithms, Probability Distribution

    4.6
    Rating, 4.6 out of 5 stars
    ·
    4.9K reviews

    Beginner · Course · 1 - 3 Months

Searches related to marketing management

marketing management essentials: product and branding
marketing management essentials:the marketing plan structure
marketing management essentials: market analysis
marketing management free
marketing management essentials
market research essentials for marketing management
product marketing management
marketing project management
1…124125126…834

In summary, here are 10 of our most popular marketing management courses

  • Personal Branding Path To Top-1% Personal Brand: Alex Genadinik
  • Using Databases with Python: University of Michigan
  • Social Media Data Analytics: Coursera
  • Analyze Demographics: Unlock Audience Insights: Coursera
  • LinkedIn Lead Generation And Professional LinkedIn Profile: Alex Genadinik
  • Everyday Parenting: The ABCs of Child Rearing: Yale University
  • AI SEO Content Creation: Coursera
  • Social and Multimedia Content Creation: Adobe
  • Advanced Sales Training: Challenging, Coaching, and Closing: LearnQuest
  • Advanced SEO Keyword Research: Alex Genadinik

Skills you can learn in Entrepreneurship

Innovation (38)
Modeling (25)
Business Model (18)
Plan (16)
Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok