Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Color Theory, User Interface and User Experience (UI/UX) Design, Logo Design, Typography, Interaction Design, Figma (Design Software), Adobe Illustrator, Design Reviews, Wireframing, Marketing Materials, Marketing Design, Layout Design, Usability, Web Content Accessibility Guidelines, Graphic Design, User Centered Design, Photo Editing, Peer Review, Adobe Firefly, Adobe Photoshop
Beginner · Professional Certificate · 3 - 6 Months

Yale University
Skills you'll gain: Investment Banking, Risk Management, Financial Market, Portfolio Management, Business Ethics, Investments, Finance, Financial Services, Behavioral Economics, Capital Markets, Equities, Banking, Financial Regulation, Securities (Finance), Leadership Studies, Underwriting, Non-Profit Accounting, Derivatives, Economics, Policy, and Social Studies, Insurance
Beginner · Course · 1 - 3 Months

Skills you'll gain: Campaign Management, Google Ads, LinkedIn, Facebook, Bidding, Target Audience, Keyword Research, Performance marketing, Advertising Campaigns, Social Media Campaigns, Pay Per Click Advertising, Pinterest, Search Engine Marketing, Social Media, Paid media, Online Advertising, Lead Generation, TikTok, Advertising, Digital Advertising
Beginner · Specialization · 3 - 6 Months

National Taiwan University
Skills you'll gain: Journalism, Large Language Modeling, Media and Communications, AI Security, Electronic Media, Storytelling, Responsible AI, International Relations, digital literacy, Writing, Natural Language Processing, Digital Communications
Beginner · Course · 1 - 3 Months

Rice University
Skills you'll gain: Presentations, Technical Communication, Verbal Communication Skills, Executive Presence, Public Speaking, Engineering Documentation, Business Communication, Concision, Crisis Management, Scientific Visualization, Persuasive Communication, Interpersonal Communications, Communication, Meeting Facilitation, Electronic Media, Communication Strategies, Intercultural Competence, Report Writing, Writing, Engineering Management
Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Organizational Structure, Organizational Strategy, Governance, Organizational Change, Innovation, Business Management, Business Strategies, Systems Thinking, Strategic Thinking, Environmental Social And Corporate Governance (ESG), Growth Strategies, Decision Making
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Yale University
Skills you'll gain: Art History, European History, Social Studies, Liberal Arts, Architecture and Construction, World History, Higher Education, Economics, Storytelling, Architectural Design
Beginner · Course · 1 - 3 Months

Universidad Nacional Autónoma de México
Skills you'll gain: Diversity Awareness, Social Justice, Diversity Equity and Inclusion Initiatives, Empowerment, Working With Children, Self-Awareness, Personal Development, Media and Communications, Community Development
Beginner · Course · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Ancient History, Art History, Writing, World History, Anthropology, Social Studies, Language Competency, Timelines, Political Sciences, Economics
Beginner · Course · 1 - 3 Months

ESSEC Business School
Skills you'll gain: Negotiation, Active Listening, Communication, Conflict Management, Interpersonal Communications, Strategic Partnership, Relationship Building, Leadership, Value Propositions, Stakeholder Management, Decision Making, Organizational Skills
Beginner · Course · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Art History, Ancient History, Aesthetics, Culture, World History, Anthropology, European History, Timelines, Design Elements And Principles
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: UI/UX Research, User Experience, User Centered Design, Interaction Design, Prototyping, Usability Testing, Usability, Design Thinking, Human Computer Interaction, Human Factors, User Interface (UI) Design, Ideation
Beginner · Course · 1 - 3 Months