Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
University of Minnesota
Skills you'll gain: Performance Metric, Performance Measurement, Benchmarking, Usability Testing, A/B Testing, User Feedback, Analysis, Data-Driven Decision-Making, Predictive Analytics, Diversity and Inclusion
Mixed · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Email Marketing, Generative AI Agents, Persona Development, AI Personalization, ChatGPT, Customer Insights, Target Audience, Marketing Automation, Content Creation
Intermediate · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Financial Statements, Financial Statement Analysis, Financial Accounting, Income Statement, Financial Analysis, Balance Sheet, Cash Flows, Cash Management, Working Capital, Accrual Accounting, Asset Management, Operating Expense, Resource Management, Equities, Market Analysis
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Presentations, Customer Analysis, Data Visualization, Data Presentation, Microsoft PowerPoint, Target Audience, Business Consulting, Microsoft Excel, Data Storytelling, Business Analysis, Data Analysis, Pivot Tables And Charts, Dashboard, Constructive Feedback
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Design, Design Elements And Principles, Graphic and Visual Design, Digital Design, Graphic Design, Developing Training Materials, Color Theory, Journals, Digital Publishing, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Management, Data Collection, Data Governance, Data Analysis, Information Privacy, Data Quality, Data Storage, Data Security, Data-Driven Decision-Making, Data Architecture, Data Visualization Software, Big Data, Machine Learning
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Extract, Transform, Load, Data Analysis, Jupyter, Data Visualization, Unsupervised Learning, Applied Machine Learning, Statistical Analysis, Exploratory Data Analysis, Machine Learning, Business Analytics, Analytical Skills, Data Manipulation, Data Cleansing, Data Processing, Trend Analysis, Data Storytelling, Project Scoping, Business Priorities, Business Analysis, Classification And Regression Tree (CART)
Intermediate · Professional Certificate · 3 - 6 Months

Skills you'll gain: Generative AI, Exploratory Data Analysis, Data Ethics, Feature Engineering, Predictive Modeling, Prompt Engineering, Responsible AI, Data Science, Data Synthesis, Data Analysis, Data Visualization Software, Natural Language Processing
Intermediate · Course · 1 - 4 Weeks

L&T EduTech
Skills you'll gain: Autodesk Revit, Design Reviews, Building Information Modeling, Visualization (Computer Graphics), Construction Management, Augmented and Virtual Reality (AR/VR), Construction, Engineering Analysis, Construction Estimating, Architectural Engineering, Emerging Technologies, Coordination, Autodesk, Structural Engineering, As-Built Drawings, Engineering Documentation, Architectural Design, Collaborative Software, 3D Modeling, Facility Management
Intermediate · Specialization · 3 - 6 Months

University of California, Davis
Skills you'll gain: Data Integration, Health Informatics, Health Systems, Metadata Management, Health Care, Healthcare Industry Knowledge, Health Information Management, Taxonomy, Care Coordination, Data Literacy, Clinical Data Management, ICD Coding (ICD-9/ICD-10), Health Care Procedure and Regulation, Data Quality, Medical Terminology, Big Data, Data Storage, Data Storage Technologies, Databases
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Surveys, Program Evaluation, Survey Creation, Health Policy, Sampling (Statistics), Health Systems, Health Assessment, Health Equity, Data Collection, Quantitative Research, Maternal Health, Data Management, Statistical Analysis, Analysis, Nutrition and Diet, Public Health, Research Design, Nutritional Assessment, Data Cleansing, Data Analysis
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Facebook, Advertising Campaigns, Account Management, Advertising, Social Media Management, Digital Advertising, User Accounts, Social Media, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours