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Customer Journey Courses

Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.


Popular Customer Journey Courses and Certifications


  • C

    Coursera

    Create Customer Personas in Canva

    Skills you'll gain: Persona Development, Customer Relationship Management (CRM) Software, Customer Insights, Customer Data Management, Target Audience, Target Market, Marketing Strategies, Consumer Behaviour, Market Analysis, Social Media, Product Knowledge, Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    31 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Customer Support digital transformation with HubSpot

    Skills you'll gain: HubSpot CRM, Digital Transformation, Customer Relationship Management, Customer Support, Business Transformation, Process Analysis, Technology Strategies, Process Improvement, Business Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI CERTs

    Customer Experience in Telecommunication

    Skills you'll gain: Responsible AI, Tensorflow, PyTorch (Machine Learning Library), Network Performance Management, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Transfer Learning, AI Personalization, Generative AI, Artificial Intelligence, Telecommunications, Network Architecture, Computer Networking, Emerging Technologies, Generative AI Agents, Wireless Networks, Digital Communications, Network Protocols, System Design and Implementation, Communication

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Consultative Selling and Buyer Engagement

    Skills you'll gain: B2B Sales, Consultative Selling, Stakeholder Engagement, Enterprise Sales, Performance Metric, Sales Presentations, Verbal Communication Skills, Oral Expression, Sales, Specialized Sales, Executive Presence, Sales Process, Sales Pipelines, Solution Sales Engineering, Sales Strategy, Technical Sales, Performance Analysis, Proposal Development, Customer Relationship Management (CRM) Software, Active Listening

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Customer-Centric CRM Strategy and Management

    Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Data Management, Brand Loyalty, Customer Retention, Customer Relationship Building, Customer Engagement, Organizational Strategy, Marketing Automation, Case Studies, Value Propositions, Market Analysis, Portfolio Management, Analysis, Business Strategy, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    14 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Branding: The Creative Journey

    Skills you'll gain: Brand Strategy, Customer experience strategy (CX), Branding, Storytelling, Production Planning, Brand Awareness, Logo Design, Content Marketing, Target Audience, Advertising Campaigns, Target Market, Content Creation, Customer experience improvement, Advertising, Marketing Design, Creative Design, Brand Management, Journalism, Creativity, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Customer Service With ChatGPT And By Creating A Custom GPT

    Skills you'll gain: ChatGPT, Customer Service, Self Service Technologies, AI Enablement, Customer Support, AI Personalization, Prompt Engineering, Customer experience improvement, Employee Training, Technology Strategies, Standard Operating Procedure

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Automate AI Lead Nurturing & CLV Analysis

    Skills you'll gain: Email Automation, Marketing Automation, Marketing Strategies, Customer Analysis, Marketing Analytics, Lead Generation, Data-Driven Decision-Making, Customer Insights, Marketing, Data Storytelling, Strategic Marketing, Business Analytics, Business Metrics, AI Personalization, Data Analysis, Analytics, Advanced Analytics, Financial Forecasting, Automation, Revenue Forecasting

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Powered Customer Success

    Skills you'll gain: Prompt Engineering, Customer Retention, Customer Acquisition Management, User Feedback, Responsible AI, Customer Service, Customer experience strategy (CX), Customer Success Management, Customer Engagement, Generative AI, Customer Support, Customer Analysis, AI Personalization, ChatGPT, Anthropic Claude, Artificial Intelligence, Business Process Automation, Data-Driven Decision-Making, Automation, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    282 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    Mastering Generative AI for Customer Service Excellence

    Skills you'll gain: Prompt Engineering, Miro AI, Generative AI Agents, Responsible AI, AI Product Strategy, Generative AI, No-Code Development, ChatGPT, Workflow Management, Email Automation, Customer Analysis, Prompt Patterns, Customer Data Management, Personalized Service, AI Enablement, Customer and Client Support, AI Workflows, Customer Relationship Management (CRM) Software, Emotional Intelligence, Customer Success Management

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    CVS Health

    CVS Health Retail Customer Service

    Skills you'll gain: Active Listening, De-escalation Techniques, Greeting Customers, Customer Service, Empathy, Cross Selling, Call Center Experience, Transaction Processing, Upselling, Retail Sales, Retail Store Operations, Customer Complaint Resolution, Cash Register Operation, Problem Solving, Conflict Management, Customer Inquiries, Teamwork, Data Entry, Communication, Time Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    416 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    CVS Health

    Introduction to Customer Service

    Skills you'll gain: Active Listening, De-escalation Techniques, Customer Service, Empathy, Transaction Processing, Cash Register Operation, Customer Complaint Resolution, Retail Store Operations, Problem Solving, Time Management, Conflict Management, Root Cause Analysis, Non-Verbal Communication, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    326 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular customer journey courses

  • Create Customer Personas in Canva: Coursera
  • Customer Support digital transformation with HubSpot: Coursera
  • Customer Experience in Telecommunication: AI CERTs
  • Consultative Selling and Buyer Engagement: LearnQuest
  • Customer-Centric CRM Strategy and Management: EDUCBA
  • Branding: The Creative Journey: IE Business School
  • Customer Service With ChatGPT And By Creating A Custom GPT: Alex Genadinik
  • Automate AI Lead Nurturing & CLV Analysis: Coursera
  • AI-Powered Customer Success: Coursera
  • Mastering Generative AI for Customer Service Excellence: Edureka

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Social Media Marketing (9)
Brand Management (7)

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