Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Alex Genadinik
Skills you'll gain: Debugging, Vibe coding, Prototyping, Mobile Development, Mobile Development Tools, Application Development, AI literacy, Integrated Development Environments, Persona (User Experience), Application Deployment, User Interface (UI) Design
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: TikTok, Driving engagement, Drive Engagement, Social Media Management, Customer Engagement, Social Media Strategy, Social Media, Social Media Content, Social Media Marketing, Community Development, Brand Loyalty
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: PySpark, Apache Spark, Customer Analysis, Big Data, Data Processing, Advanced Analytics, Statistical Modeling, Text Mining, Customer Insights, Risk Modeling, Data Preprocessing, Unstructured Data, Simulation and Simulation Software, Data Manipulation, Marketing Analytics
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Case Studies, Fraud detection, Project Design, Project Risk Management, Ethical Standards And Conduct, Law, Regulation, and Compliance, Scalability, Content Strategy, Quality Assessment, Keyword Research, Search Engine Optimization, Content Creation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Social Media Management, E-Commerce, Social Media, Commercialization, Sales Management, Social Media Marketing, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Microsoft PowerPoint, Presentations, Multimedia, Photo Editing, Productivity Software, Editing, Social Media, Marketing, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: User Interface (UI), User Story, Design Thinking, User Interface (UI) Design, Persona (User Experience), User Acceptance Testing (UAT), Visual Storytelling, User Experience
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Strategic Planning, Competitive Analysis, Strategic Thinking, Business Strategy, Strategic Prioritization, Strategic Decision-Making, Organizational Strategy, Performance Measurement, Performance Analysis, Analysis, Internal Auditing, Market Analysis, External Auditing, Market Opportunities, Entrepreneurship, Leadership
Intermediate · Guided Project · Less Than 2 Hours

Goldman Sachs
Skills you'll gain: Competitive Analysis, Value Propositions, Customer Analysis, Target Market, Business Strategy, Market Opportunities, Business Development, Competitive Intelligence, Strategic Marketing, Market Research, Consumer Behaviour, Customer Insights, Marketing, Market Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Benchmarking, Sales Strategy, Business Development, Market Research, Sales, Market Opportunities, Change Management, Innovation, Market Analysis, Performance Measurement, Consumer Behaviour, Customer Analysis, Target Market, Business Strategy, Needs Assessment
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Facebook, Social Media Analytics, Content Optimization, Marketing Analytics, Social Media Content, Social Media, Social Media Marketing, Social Media Management, Content Strategy, Data-Driven Marketing, Instagram, Analytics, Key Performance Indicators (KPIs), Social Media Strategy, Scalability, Web Presence, Data-Driven Decision-Making, Brand Marketing, Promotional Strategies
Beginner · Course · 1 - 4 Weeks

Zoho Corporation
Skills you'll gain: Sales Process, Sales Training, Sales, Sales Development, Selling Techniques, Closing (Sales), Sales Strategy, Customer Relationship Building, Sales Management, Verbal Communication Skills, Customer Relationship Management, Relationship Management, Customer Relationship Management (CRM) Software, Communication, Business Software, Business Writing, Relationship Building, Problem Solving, Value Propositions, Critical Thinking
Beginner · Course · 1 - 3 Months