Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Coursera
Skills you'll gain: Sales Presentation, Sales Presentations, Concision, Graphic and Visual Design, Presentations, Visual Design, Oral Expression, Value Propositions, Data Presentation, Layout Design, Design Elements And Principles, Verbal Communication Skills, Public Speaking, Persuasive Communication, Communication, Sales Support, Communication Strategies
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Color Theory, Design, Design Software, Graphic and Visual Design Software, Graphic and Visual Design, Photo Editing, Graphic Design, Creative Design, Typography, Content Creation, Social Media, Digital Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, TikTok, Social Media Analytics, Driving engagement, Social Media Content, Content Creation, Data-Driven Marketing, Content Optimization, Content Strategy, Target Audience, Performance Analysis, Performance Metric, Performance Measurement, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Content Optimization, Blogs, Content Development and Management, Content Creation, Content Performance Analysis, Content Strategy, Web Analytics, Digital Content, Content Marketing, Search Engine Optimization, Web Analytics and SEO, Keyword Research, Google Analytics, Content Management, Marketing Analytics, Data-Driven Marketing, Brand Strategy, Data Analysis, Audit Planning, Safety Audits
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Agentic Workflows, AI Personalization, Agentic systems, Sales Training, Competitive Intelligence, Sales Management, Generative AI Agents, Sales Strategy, Sales, Personalized Campaigns, Customer Analysis, Customer Relationship Management (CRM) Software, Sales Process, Customer Relationship Management, Real Time Data, Proposal Writing, Automation, Customer Insights, Proposal Development
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Diagram Design, Persona Development, User Accounts, Strategic Thinking, Market Analysis, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Survey Creation, Surveys, User Feedback, Data Storytelling, Quantitative Research, Data Analysis, Market Research, Statistical Analysis, Storytelling, Statistical Hypothesis Testing, User Centered Design, Correlation Analysis, Business Research, Data-Driven Decision-Making, Statistical Methods, Data Collection
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Governance, Talent Management, Competitive Analysis, Sales Operations, Sales Management, Sales Strategy, Sales, Market Share, Sales Enablement, Solution Selling, Human Resource Strategy, Business Ethics, Sales Process, Organizational Structure, Sales Development, Workforce Planning, Specialized Sales, Workforce Development, Performance Improvement, Performance Measurement
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Communication Planning, Project Documentation, Collaborative Software, Taking Meeting Minutes, Accountability Frameworks, Internal Communications, Accountability, Stakeholder Communications, Meeting Facilitation, Document Management, Project Coordination, Workflow Management, Project Management, Communication, Stakeholder Engagement, Governance, Business Communication, Digital Communications
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Proposal Writing, Proposal Development, Sales Process, Enterprise Sales, Sales Management, Business Writing, B2B Sales, Sales Presentations, Business Strategies, Target Audience
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Bankruptcies, Mergers & Acquisitions, Business Valuation, Financial Modeling, Liquidation, Corporate Finance, Financial Statement Analysis, Investment Banking, Corporate Strategy, Cash Flows, Banking, Financial Analysis, Financial Data, Financial Statements, Strategic Decision-Making, Market Analysis, Financial Accounting, Cash Flow Forecasting, Finance, Value Propositions
Beginner · Specialization · 3 - 6 Months

Alex Genadinik
Skills you'll gain: Innovation, Thought Leadership, Creative Thinking, Visionary, Ideation, Open Mindset, Entrepreneurship, Creativity, Growth Mindedness, Business Technologies, Continuous Improvement Process, Persistence, Business Risk Management
Mixed · Course · 1 - 3 Months