• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing

Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    The Complete Certified Salesforce Administrator Guide

    Skills you'll gain: Salesforce, Salesforce Development, Customer Relationship Management (CRM) Software, User Provisioning, Application Deployment, User Accounts, Data Import/Export, Customer Relationship Management, Data Validation, Business Process Automation, Data Integrity, Cloud Computing Architecture, Workflow Management, Business Reporting, Data Migration, Data Management, Object-Relational Mapping, Automation, Role-Based Access Control (RBAC), Identity and Access Management

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Map Buyer Journey

    Skills you'll gain: Content Marketing, Content Strategy, Journey Mapping, Content Development and Management, Target Audience, Persona Development, Blogs, Content Performance Analysis, Marketing Strategies, Content Creation, Marketing Planning, Conversion Funnel Analysis, Content Management, Consumer Behaviour, Auditing, Media Buying, Web Analytics and SEO

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    فهم مستخدم فيسبوك المعتدل

    Skills you'll gain: Facebook, Target Audience, Customer Insights, Customer Analysis, Social Media Analytics, Social Media, Social Media Marketing, Driving engagement, Social Media Management, Market Analysis, Consumer Behaviour, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Comment Configurer une Campagne D'adeptes

    Skills you'll gain: Target Audience, Advertising Campaigns, Social Media Campaigns, Campaign Management, Online Advertising, Advertising, Digital Advertising, Promotions and Campaigns, Driving engagement, Social Media Marketing, Social Media, Process Improvement

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Growth: Map and Evaluate ROI

    Skills you'll gain: Return On Investment, Revenue Forecasting, Variance Analysis, Growth Strategies, Marketing Effectiveness, Performance Analysis, Business Development, Performance Measurement, Business Strategies, Business Planning, Financial Forecasting, Gap Analysis, Business Strategy, Market Opportunities, Key Performance Indicators (KPIs), Forecasting, Data-Driven Decision-Making, Product Development

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    비즈니스와 사회의 글로벌 트렌드

    Skills you'll gain: Demography, Social Studies, International Finance, International Relations, Political Sciences, Market Trend, Socioeconomics, Trend Analysis, Economics, Policy, and Social Studies, World History, Social Sciences, Global Marketing, Cultural Diversity, Economic Development, Sociology, Consumer Behaviour, Financial Systems, Economics, Business Economics, Market Opportunities

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Competitive Analysis and Strategy

    Skills you'll gain: Competitive Analysis, Product Strategy, Competitive Intelligence, Market Analysis, Data-Driven Decision-Making, Product Management, Business Strategy, Strategic Thinking, Market Intelligence, Market Research, Strategic Decision-Making, Business Analysis, Gap Analysis, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Erhalten Sie mehr Followers auf Twitter, indem Sie Videos-Tweet posten

    Skills you'll gain: Social Media, Social Media Marketing, Driving engagement, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Programmez du contenu pour vos réseaux sociaux avec Later

    Skills you'll gain: Content Scheduling, Social Media Content, Social Media Strategy, Social Media Management, Social Media, Content Creation, Digital Publishing, Social Media Marketing, Scheduling, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Dell

    Dell Technologies Establishing Your Sales Strategy

    Skills you'll gain: Sales Process, Prospecting and Qualification, Sales Pipelines, Technical Sales, Rapport Building, Sales, Customer Relationship Building, Solution Sales Engineering, Sales Strategy, Selling Techniques, Sales Prospecting, Data Centers, Information Technology, Relationship Building, Customer Relationship Management, Telecommunications, Big Data, Communication, Digital Transformation, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Instagram Analytics: Optimize Performance

    Skills you'll gain: Instagram, Social Media Analytics, Content Performance Analysis, Social Media Content, Social Media, Content Strategy, Digital Marketing Tools, Strategic Decision-Making, Key Performance Indicators (KPIs), Brand Awareness, Content Optimization, Competitive Analysis

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Ищем популярные ключевые слова и хэштеги в Twitter

    Skills you'll gain: Keyword Research, Social Media Marketing, Social Media Content, Social Media, Social Media Management, Social Media Analytics, Digital Marketing Tools, Market Trend, Trend Analysis

    Beginner · Guided Project · Less Than 2 Hours

1…258259260…277

In summary, here are 10 of our most popular marketing courses

  • The Complete Certified Salesforce Administrator Guide: Packt
  • Map Buyer Journey: Coursera
  • فهم مستخدم فيسبوك المعتدل: Coursera
  • Comment Configurer une Campagne D'adeptes: Coursera
  • Optimize Growth: Map and Evaluate ROI: Coursera
  • 비즈니스와 사회의 글로벌 트렌드: University of Pennsylvania
  • Competitive Analysis and Strategy: Coursera
  • Erhalten Sie mehr Followers auf Twitter, indem Sie Videos-Tweet posten: Coursera
  • Programmez du contenu pour vos réseaux sociaux avec Later: Coursera
  • Dell Technologies Establishing Your Sales Strategy: Dell

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok