Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.
Starweaver
Skills you'll gain: Cyber Security Strategy, MITRE ATT&CK Framework, Cyber Operations, Cybersecurity, Incident Response, Cyber Risk, Cyber Security Assessment, Cyber Attacks, Strategic Thinking, Risk Analysis, Strategic Decision-Making, Plan Execution, Key Performance Indicators (KPIs), Performance Measurement, Business Metrics, Strategic Marketing, Campaign Management, Resilience, Campaign Planning, Coordination
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: AI powered creativity, Visual Storytelling, AI literacy, Intellectual Property, Advertising Campaigns, Legal Risk, Financial Acumen, Cost Benefit Analysis, Ethical Standards And Conduct, Deep Learning
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Hootsuite, Social Media Management, Content Scheduling, Social Media, Social Media Marketing, Digital Marketing Tools, Dashboard, Account Management, Business Software, Data Integration, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Dubai College of Tourism
Skills you'll gain: Event Planning, Events and Conferences, Event Management, Stakeholder Engagement, Event Marketing, Coordinating, Collaboration, MarTech, Professional Development, Hospitality, Corporate Sustainability, Marketing Strategy and Techniques, Coordination, Diversity and Inclusion, Market Opportunities, Technology Strategies, Cultural Sensitivity
Beginner · Course · 1 - 4 Weeks

John Wiley & Sons
Skills you'll gain: Performance Measurement, Sales Strategy, Selling Techniques, Sales, Solution Selling, Sales Enablement, Sales Management, Sales Process, General Sales Practices, Generative AI Agents, Sales Development, Operational Performance Management, Digital Transformation, Performance Metric, AI Product Strategy, Key Performance Indicators (KPIs), Performance Analysis, Customer experience strategy (CX), AI Enablement, Sales Support
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Return On Investment, Heat Maps, Business Research, Market Research, User Research, Data Storytelling, Research, Data Presentation, Cost Benefit Analysis, Performance Analysis, Data-Driven Decision-Making, Consumer Behaviour, Data Analysis, Statistical Visualization, Financial Analysis, Communication, Cost Management
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Gemini, Generative AI, Google Cloud Platform, Large Language Modeling, Customer Relationship Management, AI literacy, Applied Machine Learning, SQL, AI Integrations, Artificial Intelligence and Machine Learning (AI/ML), Data Analysis
Intermediate · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Data Wrangling, Data Manipulation, Data Transformation, Data Integration, Extract, Transform, Load, Data Processing, Data Preprocessing, Data Cleansing, Data Quality, Alteryx, SQL, Data-Driven Decision-Making, Business Analysis, Data Pipelines, Relational Databases, Data Integrity, Query Languages, Internal Communications, Python Programming, Automation
Mixed · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Gemini, Gemini, Artificial Intelligence and Machine Learning (AI/ML), Customer Insights, Applied Machine Learning, Customer Analysis, Data-Driven Marketing, Marketing Analytics, Generative AI, AI Integrations, Predictive Modeling, Predictive Analytics, Customer Data Management, Time Series Analysis and Forecasting, Customer Acquisition Management, Marketing Strategies
Beginner · Course · 1 - 4 Weeks

Coursera
Intermediate · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Competitive Analysis, Market Dynamics, Business Strategy, Market Share, Market Analysis, Growth Strategies, Business Transformation, Market Opportunities, Product Lifecycle Management, Innovation, Supply And Demand, Policy Development, Consolidation, Public Policies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Gemini, Google Gemini, Generative AI, Google Cloud Platform, Large Language Modeling, Customer Relationship Management, SQL, Jupyter, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Query Languages
Intermediate · Course · 1 - 4 Weeks