Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Return On Investment, Heat Maps, Market Research, User Research, Data Storytelling, Research, Cost Benefit Analysis, Performance Analysis, Data-Driven Decision-Making, Consumer Behaviour, Data Analysis, Statistical Visualization, Financial Analysis, Communication, Cost Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Salesforce, Data Management, Customer Relationship Management (CRM) Software, Systems Administration, Customer Relationship Management, Administration, Dashboard, Management Reporting, Data Access, Database Administration, Enterprise Application Management, User Provisioning, User Accounts, Business Software, Workflow Management, Client Support, Role-Based Access Control (RBAC), Automation, Process Development
Beginner · Course · 3 - 6 Months

Coursera
Skills you'll gain: B2B Sales, Enterprise Sales, Decision Making, Microsoft Excel, Sales, Strategic Decision-Making, Business Marketing, Decision Intelligence, User Feedback, Data-Driven Decision-Making, Competitive Analysis, Customer Insights, Matrix Management, Gross Profit, Strategic Thinking, Business Strategies, Continuous Improvement Process
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Customer Data Management, Dashboard, Customer Relationship Management (CRM) Software, Dashboard Creation, Customer Relationship Management, Lead Generation, Excel Macros, Spreadsheet Software, Data Maintenance, Data Management, Automation, Data Entry, Microsoft Excel, Customer Relationship Building, Relationship Management, Business Process, Sales, Business, Productivity, Decision Making
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Competitive Analysis, Financial Market, Financial Trading, Equities, Investments, Investment Management, Financial Systems, Capital Markets, Market Analysis, Business Valuation, Financial Analysis, Portfolio Management, Market Dynamics, Finance, Return On Investment
Mixed · Course · 1 - 3 Months

Skills you'll gain: Financial Statement Analysis, Cash Flows, Financial Modeling, Financial Statements, Revenue Forecasting, Financial Analysis, Cash Flow Forecasting, Equities, Income Statement, Private Equity, Financial Forecasting, Financial Accounting, Business Valuation, Balance Sheet, Market Dynamics, Financial Data, Excel Formulas, Market Analysis
Mixed · Course · 1 - 3 Months

John Wiley & Sons
Skills you'll gain: Balance Sheet, Financial Planning, Budgeting, Finance, Budget Management, Financial Management, Market Dynamics, Cash Flow Forecasting, Economics, Cash Management, Business Mathematics, Financial Analysis, Financial Statement Analysis, Financial Statements, Cash Flows, Loans, Expense Management, Market Analysis, Growth Strategies, Decision Making
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Closing (Sales), Price Negotiation, Sales Management, Sales Operations, B2B Sales, Sales Process, Negotiation, Selling Techniques, Enterprise Sales, Sales Pipelines, Sales Presentation, General Sales Practices, Sales, Presentations, Sales Presentations, Stakeholder Analysis, Strategic Planning, Stakeholder Management, Planning, Decision Making
Intermediate · Course · 3 - 6 Months

Coursera
Skills you'll gain: User Feedback, Customer Analysis, Professional Development, Customer experience improvement, Selling Techniques, Communication Strategies, Sales Process, Solution Selling, Consumer Behaviour, Business Correspondence, Customer Insights, Stakeholder Communications, Analytical Skills, Communication, Business Writing, Business Communication, Marketing Communications, Customer Engagement, Decision Making
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: User Accounts, Identity and Access Management, Auditing, Data Security, Group Policy, Data Access, Audit Planning, System Configuration, Security Awareness, Document Management, Collaborative Software, System Monitoring, Marketing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Market Trend, Technical Analysis, Trend Analysis, Financial Trading, Performance Analysis, Market Analysis, Forecasting, Transaction Processing, Profit and Loss (P&L) Management
Mixed · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Internet Of Things, Data Ethics, Building Information Modeling, Energy and Utilities, Disabilities, Sustainable Technologies, Customer experience improvement, Sustainable Business, Business Strategies, Customer Relationship Management, Customer Relationship Management (CRM) Software, Sustainable Architecture, Governance, Sustainable Design, Facility Management, Business, Economic Development, Business Operations, Technology Strategies, Behavioral Management
Beginner · Specialization · 3 - 6 Months