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  2. Customer Insights

Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

Popular Customer Insights Courses and Certifications


  • E

    EDUCBA

    Consumer Psychology for Marketing Decisions

    Skills you'll gain: Consumer Behaviour, Marketing Psychology, Advertising, Data Collection, Market Research, Customer Analysis, Marketing, Surveys, Customer Insights, Target Market, Data-Driven Marketing, Marketing Strategies, Target Audience, Market Analysis, Qualitative Research, Research Methodologies, Persuasive Communication, Marketing Communications, Marketing Strategy and Techniques, Communication Strategies

    4.8 stars, 16 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.8 (16) · Beginner · Specialization · 1 - 3 Months

    Category: New
    New
  • M

    Microsoft

    Customer Data, Analytics, and Segmentation

    Skills you'll gain: Microsoft Copilot, Sales Strategy, Customer Analysis, Data Cleansing, Customer Relationship Management (CRM) Software, Customer Insights, Data Quality, Sales Prospecting, Customer Data Management, Customer Engagement, AI Personalization, Advanced Analytics, Analytics, Personalized Service, Data Integrity, Data Management, Data Integration

    3.7 stars, 9 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 3.7 (9) · Beginner · Course · 1 - 4 Weeks

  • M

    Madecraft

    Transitioning Your Mindset to be Customer-Centric

    Skills you'll gain: Campaign Planning, Customer experience strategy (CX), Experimentation, Customer experience improvement, Customer Insights, Trend Analysis, Customer Engagement, Customer Analysis, Customer Communications Management, Customer Data Management, Culture Transformation, Customer Relationship Management, Customer Service, Organizational Change, Performance Measurement, Business Transformation, Statistical Analysis, Customer Support, Data Collection, Leadership Development

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • T

    The University of Sydney

    Design-Led Strategy: Design thinking for business strategy and entrepreneurship

    Skills you'll gain: Design Thinking, Design Strategies, Strategic Thinking, Innovation, New Product Development, Business Modeling, Product Design, Product Development, Business Strategy, Business Strategies, Market Research, Corporate Strategy, User Feedback, Product Testing, Customer Insights

    4.6 stars, 1.3K reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.6 (1.3K) · Intermediate · Course · 1 - 3 Months

  • M

    Microsoft

    Using Microsoft Copilot to Understand Your Customer

    Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing, Marketing Strategies, Report Writing, Search Engine Marketing, Target Audience, Prompt Engineering, Search Engine Optimization, Customer Data Management, Social Media Marketing

    4.4 stars, 13 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.4 (13) · Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Customer Intelligence

    Skills you'll gain: Customer Insights, Customer Analysis, Customer Data Management, Data-Driven Marketing, Customer Relationship Management (CRM) Software, Customer Relationship Management, Marketing Analytics, Customer Engagement, Target Audience, Personalized Campaigns, Data Integration, Web Analytics, Data Governance, Performance Measurement, Data Mapping, Technical Communication, Performance Analysis, Data Modeling, Data Quality, Data Validation

    Beginner · Course · 1 - 3 Months

    Category: New
    New
  • M

    Madecraft

    Providing Legendary Customer Service

    Skills you'll gain: Customer Service, Customer experience strategy (CX), Customer Support, Service Design, Customer Relationship Building, Customer experience improvement, Personalized Service, Customer Engagement, Customer Retention, Customer Relationship Management, Brand Loyalty, Customer Communications Management, Journey Mapping, Customer Insights, Team Performance Management, Key Performance Indicators (KPIs), Service Improvement, Customer Analysis, Staff Management, Leadership Development

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • M

    Microsoft

    Market Strategy & Targeting

    Skills you'll gain: Go To Market Strategy, Campaign Planning, Value Propositions, Marketing Strategies, Strategic Marketing, Marketing Planning, Persona Development, Target Market, Market Opportunities, Target Audience, Business Priorities, Data-Driven Marketing, Market Research, Key Performance Indicators (KPIs), Market Analysis, Customer Analysis, Customer Insights, Marketing Analytics, Business Metrics, Microsoft Excel

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • C

    Coursera

    Product Strategy in the age of GenAI

    Skills you'll gain: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Strategic Prioritization, AI Product Strategy, Market Analysis, Product Marketing, Prototyping, Generative AI, Strategic Planning

    4.4 stars, 205 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.4 (205) · Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Enhancing Customer Insights with Generative AI

    Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Customer Analysis, Market Research, Data Preprocessing, Data Analysis, Consumer Behaviour, Business Strategy, Business Planning

    5 stars, 6 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 5 (6) · Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Product Intelligence: Unlock Insights for Product Success

    Skills you'll gain: Data Storytelling, Data Presentation, Data-Driven Decision-Making, Strategic Decision-Making, Product Management, Customer Insights, Data Analysis, Forecasting, A/B Testing, Business Analytics, Analytics, Prioritization, Statistical Analysis, Business Metrics, User Research, Customer Retention, Machine Learning Methods, Root Cause Analysis, Statistical Methods, Stakeholder Communications

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Arizona

    Customer-Focused Entrepreneurship & Service Strategy

    Skills you'll gain: Active Listening, Surveys, Customer Relationship Building, Customer Service, Customer Retention, Team Collaboration, User Feedback, Customer Relationship Management, Customer Insights, Customer experience improvement, Customer Engagement, Customer Analysis, Data-Driven Decision-Making, Employee Engagement, Analysis, Service Design, Decision Making, Organizational Leadership, Entrepreneurship, Data Presentation

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
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