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Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.


Popular Social Media Analytics Courses and Certifications


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    O

    O.P. Jindal Global University

    Principles of Management

    Skills you'll gain: Organizational Structure, Leadership and Management, Business Ethics, Business Management, Business Planning, Human Resources Management and Planning, Operations Management, People Management, Organizational Effectiveness, Organizational Strategy, Decision Making, Leadership, Business Strategies, Performance Measurement, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    Starweaver

    Financial Leadership in Hospitality

    Skills you'll gain: Revenue Management, Vendor Management, Capital Expenditure, Financial Statement Analysis, Advanced Analytics, Hospitality, Hospitality Management, Cost Control, Vendor Relationship Management, Financial Statements, Performance Measurement, Budgeting, Financial Analysis, Financial Forecasting, Variance Analysis, Financial Management, Business Metrics, Hotel Operations, Finance, Leadership

    5
    Rating, 5 out of 5 stars
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    22 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
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    SkillUp

    Getting Started with Tableau

    Skills you'll gain: Dashboard, Data Storytelling, Data Visualization Software, Tableau Software, Data Visualization, Interactive Data Visualization, Real Time Data, Data Manipulation, Data Import/Export, Data Transformation, Data Cleansing, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    44 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Decoding AI: A Deep Dive into AI Models and Predictions

    Skills you'll gain: Generative AI, Model Evaluation, Data Ethics, Data Analysis, Data-Driven Decision-Making, Data Literacy, AI Enablement, Artificial Intelligence, Big Data, Machine Learning, Social Impact

    4.9
    Rating, 4.9 out of 5 stars
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    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Enhanced Copywriting: SurferSEO, Upword and Anyword

    Skills you'll gain: Copywriting, Search Engine Optimization, Web Analytics and SEO, Target Audience, Content Creation, Web Content, Productivity Software, Brand Awareness, Generative AI, User Accounts

    4
    Rating, 4 out of 5 stars
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    56 reviews

    Beginner · Course · 1 - 4 Weeks

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    C

    Coursera

    Instagram Community: Build and Engage

    Skills you'll gain: Instagram, Drive Engagement, Customer Engagement, Social Media, Social Media Content, Social Media Strategy, Community Development, Content Development and Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    AI Innovation & Product Strategy

    Skills you'll gain: Business Process Modeling, Responsible AI, AI Product Strategy, Business Process, Digital Transformation, Business Process Management, Process Design, Google Gemini, Workflow Management, AI Enablement, ChatGPT, Market Opportunities, Product Management, Generative AI, Sustainable Development, Social Impact, Sustainability Reporting, Prompt Engineering, AI Personalization, Automation

    4.6
    Rating, 4.6 out of 5 stars
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    28 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
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    P

    Packt

    Data Analysts' Toolbox - Excel, Power BI, Python, & Tableau

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Pivot Tables And Charts, Microsoft Excel, R Programming, Alteryx, Dashboard, Statistical Programming, Data Transformation, Tableau Software, Data Cleansing, Data Presentation, Data Visualization Software, Interactive Data Visualization, Debugging, Data Visualization, Automation, Python Programming, Data Structures, Statistical Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    26 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
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    U

    University of Michigan

    Introduction to Socially Engaged Design

    Skills you'll gain: Prototyping, Ideation, Engineering Design Process, Sustainable Design, Social Impact, Human Centered Design, Sustainable Engineering, Product Design, Design Thinking, Social Justice, Case Studies, Diversity Awareness, Innovation, Cultural Responsiveness, Product Requirements

    Beginner · Course · 1 - 3 Months

  • Status: New
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    Status: Free Trial
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    G

    Google

    Google Stakeholder Management

    Skills you'll gain: Communication Planning, Stakeholder Analysis, Project Documentation, Stakeholder Management, Team Management, Team Motivation, Document Management, People Management, Organizational Leadership, Team Building, Project Management, Stakeholder Communications, Communication Strategies, Accountability, Project Coordination, Delegation Skills, Communication, Project Planning, Expectation Management

    4.7
    Rating, 4.7 out of 5 stars
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    42 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI: Elevate your Data Engineering Career

    Skills you'll gain: Generative AI, Generative Model Architectures, Database Design, Data Pipelines, Query Languages, Extract, Transform, Load, Snowflake Schema, Star Schema, Responsible AI, Data Warehousing, Prompt Engineering, Data Ethics, Data Infrastructure, Data Architecture, AI Enablement, Data Mining, Data Synthesis, Data Analysis, Artificial Intelligence, Convolutional Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
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    53 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Selecting the Right Customer & Channel

    Skills you'll gain: Customer Retention, Customer Acquisition Management, Customer Analysis, Marketing Channel, Customer Engagement, Loyalty Programs, Customer Insights, Customer Relationship Management, Business-To-Consumer, Cross-Channel Marketing, Marketing Effectiveness, Consumer Behaviour, B2B Sales, Target Market, Operating Cost, Strategic Marketing, Business Metrics, Market Analysis

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media analytics courses

  • Principles of Management: O.P. Jindal Global University
  • Financial Leadership in Hospitality: Starweaver
  • Getting Started with Tableau: SkillUp
  • Decoding AI: A Deep Dive into AI Models and Predictions: University of Michigan
  • AI-Enhanced Copywriting: SurferSEO, Upword and Anyword: Coursera
  • Instagram Community: Build and Engage: Coursera
  • AI Innovation & Product Strategy: Starweaver
  • Data Analysts' Toolbox - Excel, Power BI, Python, & Tableau: Packt
  • Introduction to Socially Engaged Design : University of Michigan
  • Google Stakeholder Management: Google

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Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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