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  • Consumer Behavior

Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


Popular Consumer Behavior Courses and Certifications


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    U

    University of Michigan

    High Stakes Leadership: Leading in Times of Crisis

    Skills you'll gain: Crisis Management, Leadership, Strategic Communication, Resilience, Organizational Leadership, Stakeholder Management, Business Continuity, Organizational Change, Dealing With Ambiguity, Proactivity, Communication Strategies, Business Risk Management, Adaptability, Change Management, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    442 reviews

    Intermediate · Course · 1 - 4 Weeks

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    U

    University of Virginia

    L'analyse marketing

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Marketing, Customer Analysis, Brand Management, Web Analytics, Analytics, Regression Analysis, Return On Investment, Consumer Behaviour, A/B Testing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Maryland, College Park

    Fundamentals of Digital Marketing

    Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Marketing, Marketing Channel, Social Media Marketing, MarTech, Marketing Strategies, Marketing Effectiveness, Strategic Marketing, Marketing Psychology, Network Model, Business Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    11 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    D

    DeepLearning.AI

    Applied Statistics for Data Analytics

    Skills you'll gain: Probability & Statistics, Statistical Analysis, Statistics, Data Visualization, Statistical Hypothesis Testing, Descriptive Statistics, Data Analysis, Statistical Methods, Probability Distribution, Correlation Analysis, Statistical Inference, Sampling (Statistics), Large Language Modeling, LLM Application

    4.9
    Rating, 4.9 out of 5 stars
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    48 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Introduction to Parallel Programming with CUDA

    Skills you'll gain: Performance Tuning, OS Process Management, Data Structures, C and C++, Performance Testing, Distributed Computing, Hardware Architecture, Algorithms, Computer Architecture, Program Development, Debugging

    2.7
    Rating, 2.7 out of 5 stars
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    62 reviews

    Intermediate · Course · 1 - 3 Months

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    U

    Universidad Nacional Autónoma de México

    Crédito y cobranza

    Skills you'll gain: Payment Processing and Collection, Credit Risk, Commercial Lending, Loans, Organizational Structure, Financial Analysis, Consumer Lending, Accounts Receivable, Business Risk Management, Organizational Strategy, Cash Flows

    4.7
    Rating, 4.7 out of 5 stars
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    109 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    What Are the 4 A’s of Marketing - Jagdish Sheth

    Skills you'll gain: Marketing Effectiveness, Marketing Planning, Value Propositions, Marketing, Brand Awareness, Marketing Psychology, Product Planning, Marketing Strategies, Product Knowledge, Market Dynamics, Consumer Behaviour, Company, Product, and Service Knowledge, Customer experience strategy (CX)

    4.6
    Rating, 4.6 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of California, Davis

    Computational Social Science Methods

    Skills you'll gain: Social Network Analysis, Social Sciences, Network Analysis, Data Science, Machine Learning, Computational Thinking, Artificial Intelligence, Data Analysis, Simulations, Big Data, Scientific Methods

    4.7
    Rating, 4.7 out of 5 stars
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    350 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Proyecto capstone estrategia de marketing

    Skills you'll gain: Marketing Planning, Market Analysis, Strategic Marketing, Marketing Management, Market Dynamics, Case Studies, Consumer Behaviour, Hospitality Management, Marketing Strategy and Techniques, Customer Analysis, Product Marketing, Plan Execution, Marketing Analytics, Marketing Communications, Competitive Analysis, Brand Strategy, Hotels and Accommodations, Return On Investment

    5
    Rating, 5 out of 5 stars
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    26 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Decision-Making: Blending Art & Science

    Skills you'll gain: Decision Making, Strategic Decision-Making, Self-Awareness, Emotional Intelligence, Critical Thinking, Behavioral Economics, Problem Solving, Leadership Development, Goal Setting, Strategic Leadership, Risk Analysis, Cognitive flexibility

    4.8
    Rating, 4.8 out of 5 stars
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    194 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Create a Business Marketing Brand Kit Using Canva

    Skills you'll gain: Canva (Software), Logo Design, Brand Marketing, Style Guides, Marketing Design, Brand Awareness, Branding, Marketing Materials, Marketing Collateral, Brand Management, Organizational Skills, Marketing, Graphic Design, Design, Business, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
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    925 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Working with the Media

    Skills you'll gain: Press Releases, Media Relations, Public Relations, Marketing and Public Relations, Media and Communications, Crisis Management, Corporate Communications, Strategic Communication, Branding, Brand Management, Communication Strategies, Storytelling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    101 reviews

    Beginner · Course · 1 - 3 Months

Searches related to consumer behavior

market research and consumer behavior
firm level economics: consumer and producer behavior
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In summary, here are 10 of our most popular consumer behavior courses

  • High Stakes Leadership: Leading in Times of Crisis: University of Michigan
  • L'analyse marketing: University of Virginia
  • Fundamentals of Digital Marketing: University of Maryland, College Park
  • Applied Statistics for Data Analytics: DeepLearning.AI
  • Introduction to Parallel Programming with CUDA: Johns Hopkins University
  • Crédito y cobranza: Universidad Nacional Autónoma de México
  • What Are the 4 A’s of Marketing - Jagdish Sheth: Kennesaw State University
  • Computational Social Science Methods: University of California, Davis
  • Proyecto capstone estrategia de marketing: IE Business School
  • Decision-Making: Blending Art & Science: Dartmouth College

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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