Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Skills you'll gain: Amazon Bedrock, Software Documentation, Generative AI, Test Automation, Mockups, User Interface (UI), Software Development Tools, User Interface and User Experience (UI/UX) Design, Usability, Software Testing, Vulnerability Scanning, Application Security, Maintainability, Prompt Engineering, Test Case, Software Architecture, Code Review, Secure Coding, Artificial Intelligence, Debugging
Beginner · Specialization · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Good Manufacturing Practices, Legal Risk, Case Studies
Intermediate · Course · 1 - 4 Weeks

University of Colorado System
Skills you'll gain: Classification And Regression Tree (CART), AI Personalization, Marketing Analytics, Unsupervised Learning, Customer Analysis, Predictive Analytics, Applied Machine Learning, Advanced Analytics, Supervised Learning, Dimensionality Reduction, Predictive Modeling, Marketing Strategies, Data-Driven Decision-Making, Strategic Marketing, Customer experience improvement, Personalized Service, Machine Learning, Regression Analysis
Intermediate · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Mergers & Acquisitions, Business Ethics, Legal Risk, Governance, Corporate Finance, Lawsuits, Law, Regulation, and Compliance, Corporate Strategy, Litigation and Civil Justice, Legal Strategy, Case Law, Storytelling, Case Studies
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Effectiveness, Case Studies, Applied Machine Learning, Emerging Technologies, Predictive Modeling, Exploratory Data Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Malware Protection, Endpoint Security, Mobile Security, Cloud Security, Application Security, Cloud Computing, Threat Detection, Cybersecurity, Information Systems Security, Virtualization, Virtual Machines, Intrusion Detection and Prevention, Encryption
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Business Marketing, Competitive Analysis, Value Propositions, Business Strategies, Go To Market Strategy, Market Opportunities, Market Research, Target Market, Customer Insights, Consumer Behaviour, Customer experience strategy (CX)
Mixed · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Cultural Diversity, Global Marketing, Culture, Branding, Intercultural Competence, Stakeholder Management, Decision Making, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Crisis Management, Decision Making, Brand Management, Branding, Marketing Communications, Corporate Communications, Brand Strategy, Public Relations, Communication, Communication Strategies, Management Information Systems, Auditing
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Cucumber (Software), Gherkin (Scripting Language), Behavior-Driven Development, Apache Maven, Restful API, Test Automation, JSON, Scalability, Application Programming Interface (API), Test Case, Test Data, Authentications, Java, Software Testing, Data Mapping
Mixed · Course · 1 - 4 Weeks

L&T EduTech
Skills you'll gain: Structural Engineering, Construction, Construction Engineering, Civil Engineering, Engineering Practices, Architectural Engineering, Building Design, Manufacturing Processes
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Social Media, Social Media Strategy, Customer Engagement, Market Trend, Business Strategy, Customer Insights, Brand Management, Strategic Thinking, Strategic Decision-Making, Competitive Analysis, Trend Analysis, Data-Driven Decision-Making, Analytical Skills
Beginner · Course · 1 - 4 Weeks