Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Alex Genadinik
Skills you'll gain: Order Management, Logistics Management, Order Fulfillment, Product Knowledge, Inventory Control, Account Management, Revenue Management, Automation, Supplier Management, Business Risk Management, Product Strategy, E-Commerce, AI Enablement, Merchant Services, Profit and Loss (P&L) Management
Mixed · Course · 1 - 3 Months

Skills you'll gain: Social Media Campaigns, Pinterest, Advertising Campaigns, Social Media, Advertising, Lead Generation, Paid media, TikTok, Social Media Marketing, Social Media Strategy, Campaign Management, Target Audience
Beginner · Course · 1 - 3 Months

University of Virginia
Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Organizational Strategy, Business Planning, Strategic Decision-Making, Corporate Strategy, Market Analysis, Analysis, Value Propositions
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Figma (Design Software), User Experience Design, Mockups, User Centered Design, Usability Testing, User Interface (UI) Design, Design Elements And Principles, Interaction Design, Prototyping, Technical Communication, Typography, Layout Design, Color Theory
Beginner · Course · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Google Gemini, Generative AI, Content Strategy, Content Marketing, AI Workflows, ChatGPT, Google Analytics, AI Product Strategy, Responsible AI, Content Creation, Metadata Management, Customer Insights, Market Intelligence, Ethical Standards And Conduct
Beginner · Specialization · 3 - 6 Months

University of Minnesota
Skills you'll gain: User Story, Agile Software Development, Software Design Patterns, Design Thinking, Software Development Methodologies, Software Design, Agile Methodology, Agile Project Management, Process Mapping, Software Engineering, Kanban Principles, Software Development Life Cycle, Software Quality Assurance, Program Development, Application Security, Scrum (Software Development), Object Oriented Design, Software Architecture, User Experience Design, Software Quality (SQA/SQC)
Intermediate · Specialization · 3 - 6 Months
Skills you'll gain: Hugging Face, Large Language Modeling, MLOps (Machine Learning Operations), Generative AI, Artificial Intelligence and Machine Learning (AI/ML), AI Product Strategy, Transfer Learning, Applied Machine Learning, AI Personalization, Model Deployment, Model Evaluation, Responsible AI, Performance Tuning, Model Based Systems Engineering, Program Evaluation, Analysis
Intermediate · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Business Planning, Product Planning, Content Creation, Intellectual Property, Digital Publishing, Writing and Editing, Subcontracting, Marketing, Marketing Strategies, Branding
Mixed · Course · 1 - 4 Weeks

The State University of New York
Skills you'll gain: Branding, Marketing and Public Relations, Entrepreneurship, Content Creation, Video Production, Marketing, Copywriting, Business Modeling, Presentations, Customer Engagement, Value Propositions, E-Commerce, Web Design and Development, Photography, Persona Development, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Google Ads, Google Analytics, Marketing Analytics, Data Integration, Web Analytics, Data Access
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Research, Competitive Intelligence, Digital Marketing, Content Creation, Content Performance Analysis, Data-Driven Decision-Making, ChatGPT, Content Strategy, Content Marketing, Marketing Analytics, Digital Content, Web Analytics, AI Enablement, Generative AI, Content Management, Analytics
Intermediate · Specialization · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Operations Management, Balance Sheet, Process Analysis, Business Operations, Operational Efficiency, Financial Statement Analysis, Financial Statements, Finance, Financial Accounting, Production Process, Operational Performance Management, Capital Budgeting, Business Process Improvement, Branding, Financial Modeling, Strategic Marketing, Marketing, Analysis, Case Studies, Business Analysis
Beginner · Specialization · 3 - 6 Months