Marketing-Kurse können Ihnen helfen zu lernen, wie Zielgruppen erreicht, Marken aufgebaut und Inhalte gestaltet werden. Sie können Fähigkeiten in Analyse, Kampagnenplanung, Social Media und Content-Strategien aufbauen. Viele Kurse zeigen Tools und Beispiele, die moderne Marketingarbeit unterstützen.

Johns Hopkins University
Kompetenzen, die Sie erwerben: Datenumwandlung, Datenerhebung, Psychologie, Skripting, Statistische Analyse, Analytische Fähigkeiten, Forschung, Persuasive Kommunikation, AI-Personalisierung, Sozialwissenschaften, Datenanalyse, Analyse sozialer Netzwerke, Soziologie, Analyse sozialer Medien, Medien und Kommunikation, Auszug, Netzwerkanalyse, Datenerfassung, Anwendungsprogrammierschnittstelle (API)
Mittel · Kurs · 1–3 Monate

Coursera
Kompetenzen, die Sie erwerben: Data Storytelling, Campaign Management, Cross-Channel Marketing, Marketing Budgets, Integrated Marketing Communications, Marketing Effectiveness, Performance Analysis, Advertising Campaigns, Performance Reporting, Social Media Campaigns, Project Management, Data-Driven Decision-Making, Project Controls, Budget Management, Marketing Planning, Milestones (Project Management), Data-Driven Marketing, Marketing Communications, Marketing Analytics
Mittel · Kurs · 1–4 Wochen

Alex Genadinik
Kompetenzen, die Sie erwerben: Customer Retention, Sales Strategy, Upselling, General Sales Practices, Customer Acquisition Management, Revenue Management, Selling Techniques, Customer Relationship Building, Telecommuting, Growth Strategies, Promotional Strategies, Entrepreneurship, Product Promotion, Customer Service, Search Engine Optimization, Subcontracting, Copywriting
Gemischt · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Campaign Management, Copywriting, Target Audience, Meta Ads Manager, Campaign Planning, Persona Development, Facebook, Advertising Campaigns, Social Media Campaigns, Customer Analysis, Target Market, Customer Insights, Online Advertising, Advertising, Conversion Funnel Analysis, Digital Advertising, Performance marketing, Content Creation, Video Production
Anfänger · Kurs · 1–3 Monate

Coursera
Kompetenzen, die Sie erwerben: HubSpot CRM, Customer Relationship Management (CRM) Software, Lead Generation, Customer Relationship Management, Sales Development, Customer Data Management, Return On Investment, Salesforce, Data Management, Data Entry, Data Strategy
Mittel · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Google Analytics, Web Analytics, Web Analytics and SEO, Marketing Analytics, Digital Analysis, Data-Driven Marketing, Case Studies, Data Literacy, Statistical Reporting, Key Performance Indicators (KPIs), Data Presentation, Data-Driven Decision-Making, Business Metrics, Stakeholder Communications, Report Writing, Performance Metric
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Automatisierung, Kundenbeziehungsmanagement, Generative KI, AI-Förderung, Verwaltung von Kundendaten, Salesforce, Künstliche Intelligenz, KI-Kenntnisse, AI-Integrationen, Salesforce-Entwicklung, Analytik, Daten-Ethik, Verantwortungsvolle AI, Kundenanalyse, Software für das Kundenbeziehungsmanagement (CRM)
Mittel · Kurs · 1–4 Wochen

Arizona State University
Kompetenzen, die Sie erwerben: English Language, Business Writing, Presentations, Executive Presence, Management Reporting, Product Planning, Business Planning, Marketing Budgets, New Product Development, Business Communication, Writing, Marketing Planning, Campaign Management, Internal Communications, Oral Expression, Analysis
Mittel · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Adobe Photoshop, Photo Editing, Typography, AI powered creativity, Color Matching, Adobe Creative Cloud, Visual Storytelling, Graphic and Visual Design, Graphic and Visual Design Software, Design Elements And Principles, Graphics Software, Image Quality, Editing, Graphical Tools, AI Integrations, Post-Production, Creative Design, Layout Design
Anfänger · Spezialisierung · 3–6 Monate

Alex Genadinik
Kompetenzen, die Sie erwerben: Closing (Sales), Negotiation, Strategic Partnership, Price Negotiation, Contract Negotiation, Selling Techniques, Brand Awareness, Brand Strategy, Proposal Writing, Sales Presentation, Brand Marketing, Proposal Development, Business Development, Branding, Brand Management, Relationship Building, Promotional Strategies, Relationship Management, Drive Engagement, Professional Networking
Gemischt · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer Data Management, Record Keeping, Data Entry, Journey Mapping, Data Management, Data Maintenance, Data Integrity
Anfänger · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Google Analytics, Marketing Analytics, Marketing Budgets, Marketing Effectiveness, Web Analytics, Data-Driven Marketing, Data-Driven Decision-Making, Return On Investment, Analytics, Campaign Management, Financial Analysis, Event Monitoring, Data Analysis, Performance Analysis, Budget Management, Budgeting, Decision Making, Report Writing, Data Validation
Mittel · Kurs · 1–4 Wochen