Sales professionals need a system for producing sales results. Logical Selling: A Practical Approach for Increasing Sales Results provides that framework and the tools to make it your own.
In this course, you will identify what makes your product stand out and plan a strategy for reaching the customers who need it. You will also examine the stages of each sale—from finding the opportunity to realizing the deal—and use them to create win-win situations for you and your customer.
Finally, you will build the interpersonal and negotiating skills to form lasting business relationships from these successes.
This course is designed for people transitioning into a career in professional sales, especially business-to-business, and for existing sales professionals who need to develop more structured skills for effectiveness at all stages of the sales opportunity.
In this course, you will: establish the unique value of your product to customers; manage a sales territory for the most productive use of your time; gain customer interest through effective prospecting, needs analysis, and presentation of a solution; secure customer commitment by creating the right proposal, handling objections, and closing the sale; and apply negotiating skills throughout the selling opportunity to create win-win situations.
Knowledgeable sales representatives are the best sales representatives. Before you sell a product, you must be able to express why your customer should buy it.
Das ist alles enthalten
6 Plug-ins
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6 Plug-ins•Insgesamt 85 Minuten
Getting Started with This Course•15 Minuten
Lesson Introduction•5 Minuten
Know Your Product•20 Minuten
Know Your Customer•20 Minuten
Know Your Competition•20 Minuten
Lesson Summary•5 Minuten
Managing Your Territory
Modul 2•1 Stunde abzuschließen
Moduldetails
For effective selling, you must practice territory management. This collection of skills lets you take charge of where you want to go in terms of realized sales and also how to get there.
Das ist alles enthalten
6 Plug-ins
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6 Plug-ins•Insgesamt 87 Minuten
Lesson Introduction•5 Minuten
Plan Your Territory•2 Minuten
Create Your Communication Plan•25 Minuten
Manage Customer Relationships•25 Minuten
Drive the Sales Opportunity•25 Minuten
Lesson Summary•5 Minuten
Gaining Customer Interest
Modul 3•2 Stunden abzuschließen
Moduldetails
With the first half of the sales opportunity, you reach out to the customer and engage the customer's interest in your product. The customer needs to be on board—and at the center of the process—before relational sales can occur.
Das ist alles enthalten
5 Plug-ins
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5 Plug-ins•Insgesamt 100 Minuten
Lesson Introduction•5 Minuten
Prospect for New Business•30 Minuten
Perform a Needs Analysis•30 Minuten
Present a Solution•30 Minuten
Lesson Summary•5 Minuten
Gaining Customer Commitment
Modul 4•2 Stunden abzuschließen
Moduldetails
With the second half of the sales opportunity, you move from customer interest to a realized sale.
Das ist alles enthalten
5 Plug-ins
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5 Plug-ins•Insgesamt 100 Minuten
Lesson Introduction•5 Minuten
Create the Sales Proposal•30 Minuten
Handle Objections•30 Minuten
Close the Sale•30 Minuten
Lesson Summary•5 Minuten
Negotiating throughout the Sales Opportunity
Modul 5•1 Stunde abzuschließen
Moduldetails
The sales opportunity is built around interactions with your customer. To move these interactions toward a sale while keeping them positive for your customer, you must handle all aspects of negotiation.
Das ist alles enthalten
5 Plug-ins
Infos zu Modulinhalt anzeigen
5 Plug-ins•Insgesamt 70 Minuten
Lesson Introduction•5 Minuten
Develop Your Interpersonal Skills•20 Minuten
Guide the Negotiation•20 Minuten
Respond to Client Tactics•20 Minuten
Lesson Summary•5 Minuten
Completing the Course
Modul 6•1 Stunde abzuschließen
Moduldetails
You'll wrap things up and then validate what you've learned in this course by taking an assessment.
Logical Operations is the world's largest general publisher of instructor-led technology curriculum, and a leader in the technical training community for over 40 years. We employ a rigorous, expert-driven authoring process that, for decades, has produced successful results for learners the world over. Our courseware aligns with real-world business needs and objectives, ensuring learners are able to apply their newly developed skills while on the job.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I purchase the Certificate?
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.