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In diesem Kurs gibt es 5 Module
Jumpstart your Product Management journey with this foundational course that lays the groundwork for your career in product management. You'll grasp the core concepts, methodologies, and essential skills that drive successful product development across various industries.
By the end of this course, you'll be able to:
● Describe core product management concepts, principles, and methodologies.
● Develop skills to coordinate and oversee the development of products.
● Manage the end-to-end process of product development.
● Align product development with business goals and customer needs.
● Analyze real-world product development case studies.
This course is for entry-Level professionals looking to start a new career as a Product Manager in a related field such as Saas automation or gaming. Interested learners may be making a career switch, currently work in a related role and wish to transition into a Product Management role.
By the end of this week, you will learn the fundamental concepts and methodologies of product management across various industries, understand how these principles adapt to different product contexts, and recognize the product manager's crucial role in driving business success.
Das ist alles enthalten
11 Videos5 Lektüren4 Aufgaben1 Diskussionsthema
Infos zu Modulinhalt anzeigen
11 Videos•Insgesamt 50 Minuten
Welcome to Xbox product manager professional certificate•3 Minuten
The product management journey begins•6 Minuten
A day in the life of a product manager•2 Minuten
Day in the life: Monty Hernandez•5 Minuten
The product manager's impact on the bottom line•7 Minuten
The product manager's skill set•2 Minuten
Choosing your tools for success•6 Minuten
The product manager's superpowers•6 Minuten
How to set yourself up for success•5 Minuten
Popular PM frameworks•6 Minuten
Agile vs. Waterfall•2 Minuten
5 Lektüren•Insgesamt 70 Minuten
Essential skills and knowledge•10 Minuten
Kanban, Scrum, and Waterfall•10 Minuten
Essential skills for successful product managers•10 Minuten
Navigating tools and technologies•10 Minuten
Choosing the right methodology for your product•30 Minuten
4 Aufgaben•Insgesamt 90 Minuten
Product management methodologies•30 Minuten
Activity: Guiding the development of a sleep tracking app•30 Minuten
Assessing the core responsibilities and skills of a product manager•15 Minuten
Responsibilities of a product manager•15 Minuten
1 Diskussionsthema•Insgesamt 10 Minuten
Reflect on your own experiences working on projects or teams•10 Minuten
Market research and competitive analysis fundamentals
Modul 2•3 Stunden abzuschließen
Moduldetails
By the end of this week, you will learn how to conduct effective market research and competitive analysis, gather and interpret relevant data, and use these insights to make informed product decisions.
Das ist alles enthalten
8 Videos4 Lektüren4 Aufgaben
Infos zu Modulinhalt anzeigen
8 Videos•Insgesamt 40 Minuten
Unveiling market needs•2 Minuten
Mastering market research techniques•6 Minuten
The art of competitive analysis•6 Minuten
Translating insights into action•6 Minuten
Designing effective surveys•6 Minuten
Choosing the right tools for the job•5 Minuten
How product managers use data to drive decisions•6 Minuten
Navigating the sea of information•2 Minuten
4 Lektüren•Insgesamt 40 Minuten
Surveys, interviews, and focus groups•10 Minuten
A Framework for competitive intelligence•10 Minuten
Exploring diverse market research methods•10 Minuten
Data-driven product management•10 Minuten
4 Aufgaben•Insgesamt 110 Minuten
Applying market research and competitive analysis•30 Minuten
Activity: Crafting a winning strategy for sweet dreams•50 Minuten
Evaluating market research techniques•15 Minuten
Methods for collecting and analyzing market data•15 Minuten
Product development life cycle
Modul 3•4 Stunden abzuschließen
Moduldetails
By the end of this week, you will learn the stages of the product development life cycle, understand the activities involved in each stage, identify potential challenges, and apply project management skills to navigate the development process successfully.
Das ist alles enthalten
7 Videos6 Lektüren4 Aufgaben
Infos zu Modulinhalt anzeigen
7 Videos•Insgesamt 30 Minuten
The product development life cycle•2 Minuten
Exploring the stages of product development•6 Minuten
Minimize risk, maximize success•6 Minuten
Cross-functional collaboration•6 Minuten
Continuous improvement and iteration•2 Minuten
Managing product development tools and techniques•5 Minuten
Navigating challenges with confidence•2 Minuten
6 Lektüren•Insgesamt 60 Minuten
Ideation, design, development, launch•10 Minuten
Managing a mature product•10 Minuten
Effective testing checklists•10 Minuten
A product manager's checklist•10 Minuten
Lessons from product development challenges•10 Minuten
Risk management in product development•10 Minuten
4 Aufgaben•Insgesamt 120 Minuten
Identifying and mitigating risks in product development•30 Minuten
Activity: Exploring the sleep market landscape•60 Minuten
Stages and challenges of the product development life cycle•15 Minuten
Key activities and deliverables in the product development life cycle•15 Minuten
Product strategy development
Modul 4•4 Stunden abzuschließen
Moduldetails
By the end of this week, you will learn how to create a compelling product vision and strategy, align your product strategy with business goals, and develop a clear value proposition that resonates with customers.
Das ist alles enthalten
8 Videos7 Lektüren4 Aufgaben
Infos zu Modulinhalt anzeigen
8 Videos•Insgesamt 38 Minuten
The power of a product vision•2 Minuten
Defining a product vision•6 Minuten
Communicating your product's unique benefits•7 Minuten
Aligning product strategy with business goals•6 Minuten
From strategy to execution•2 Minuten
The art of the value proposition•6 Minuten
SWOT Analysis Explained•6 Minuten
Your product's x-ray vision•2 Minuten
7 Lektüren•Insgesamt 70 Minuten
Crafting a compelling product vision•10 Minuten
Understanding product vision ownership•10 Minuten
SWOT analysis and Porter's Five Forces•10 Minuten
The strategic compass•10 Minuten
Beyond features and benefits•10 Minuten
Your product's elevator pitch•10 Minuten
Strategic frameworks for product managers•10 Minuten
4 Aufgaben•Insgesamt 120 Minuten
Activity: Guiding your smart sleep solution to market•60 Minuten
Product vision and value proposition•30 Minuten
Defining and applying product vision•15 Minuten
Creating effective value propositions•15 Minuten
Product roadmap and requirements
Modul 5•3 Stunden abzuschließen
Moduldetails
By the end of this week, you will analyze a product roadmap, prioritize its features, and learn to collaborate with stakeholders to ensure the product development aligns with strategic goals and customer needs.
Das ist alles enthalten
10 Videos5 Lektüren4 Aufgaben
Infos zu Modulinhalt anzeigen
10 Videos•Insgesamt 43 Minuten
A visual guide to the future•2 Minuten
Product roadmaps best practices and pitfalls•6 Minuten
Balancing strategic value and customer needs•6 Minuten
From roadmap to requirements•6 Minuten
Navigating product development•2 Minuten
Balancing business goals and customer needs•5 Minuten
The prioritization puzzle•2 Minuten
Stakeholder management•6 Minuten
Harmonizing diverse perspectives•2 Minuten
Product roadmap best practices for new PMs•5 Minuten
5 Lektüren•Insgesamt 50 Minuten
Building a product roadmap•10 Minuten
Clarity is key•10 Minuten
Making tough choices in product development•10 Minuten
Building strong relationships with stakeholders•10 Minuten
Xbox is a prominent player in the video game industry, encompassing a wide range of products and services beyond just consoles. It has evolved significantly since its inception in 2001, becoming a multi-faceted brand that caters to gamers across various platforms.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Certificate?
When you enroll in the course, you get access to all of the courses in the Certificate, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.