Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Instagram, Social Media Analytics, Content Performance Analysis, Social Media Content, Social Media, Content Strategy, Digital Marketing Tools, Strategic Decision-Making, Key Performance Indicators (KPIs), Brand Awareness, Content Optimization, Competitive Analysis
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Instagram, Social Media Marketing, Social Media, Collaborative Software, Social Media Content, Content Creation, Editing, Marketing Materials, Photo Editing, Account Management, Project Design
Débutant · Projet Guidé · Moins de 2 heures

IE Business School
Compétences que vous acquerrez: Market Dynamics, Economics, Market Share, Market Analysis, Network Model, Consumer Behaviour, Business Modeling, Entrepreneurship, Competitive Analysis, Business Strategy, Corporate Strategy
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Animations, Instagram, Graphic and Visual Design, Graphic Design, Product Promotion, Social Media Content, Social Media, Visual Storytelling, Design, Content Creation, Facebook, Social Media Marketing, Social Media Management, User Accounts, Digital Publishing
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Facebook, Meta Ads Manager, Online Advertising, Web Presence, Digital Advertising, Social Media, Social Media Management, Social Media Marketing, Target Audience, Content Creation, Content Marketing
Débutant · Projet Guidé · Moins de 2 heures

Coursera
Compétences que vous acquerrez: Rapport Building, Selling Techniques, Customer Engagement, Trustworthiness, Consultative Selling, Greeting Customers, Relationship Building, Oral Expression, Customer Relationship Building, Verbal Communication Skills, Client Support, Relationship Management, Sales Support, Business Communication
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Content Optimization, Content Scheduling, Content Performance Analysis, Generative Engine Optimization (GEO), Keyword Research, Content Management Systems, Content Development and Management, AI literacy, Content Marketing, Content Creation, Search Engine Optimization, Content Management, Content Strategy, Driving engagement, Report Writing, Information Architecture, Performance Reporting
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Portfolio Management, Project Portfolio Management, Competitive Analysis, Portfolio Risk, Financial Market, Financial Systems, Securities Trading, Financial Trading, Investment Management, Project Management Office (PMO), Asset Management, Program Management, Investments, Equities, Organizational Strategy, Market Data, Return On Investment, Market Analysis, Capital Markets, Risk Management
Débutant · Spécialisation · 3 à 6 mois

Coursera
Compétences que vous acquerrez: Facebook, Meta Ads Manager, Online Advertising, Contextual Advertising, Social Media Marketing, Target Audience, Web Analytics
Débutant · Projet Guidé · Moins de 2 heures

CertNexus
Compétences que vous acquerrez: Artificial Intelligence, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Business Requirements, Decision Intelligence, Business Strategy, Technology Strategies, Data Ethics, Process Improvement, Process Improvement and Optimization, Environmental Social And Corporate Governance (ESG), Cloud Computing, Process Optimization, User Experience, Customer Service, Big Data, Data Security, Operational Efficiency, Marketing, Data Quality
Mixte · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Social Media Content, Copywriting, Social Media Strategy, Social Media, Content Scheduling, Social Media Marketing, Paid media, Content Strategy, Brand Strategy, Digital Advertising
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Facebook, Product Promotion, Social Media Management, Inventory Management, Inventory Management System, Product Assortment, Social Media, Promotional Strategies, Social Media Marketing, Marketing, Business Communication
Intermédiaire · Projet Guidé · Moins de 2 heures