Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

IE Business School
Compétences que vous acquerrez: Target Market, Value Propositions, Product Marketing, Strategic Marketing, Marketing Planning, Marketing, Market Research, Product Strategy, Marketing Strategy and Techniques, Target Audience, Brand Strategy, Marketing Strategies, Market Analysis, Customer Analysis, Business Strategy, Market Trend, Market Dynamics, Consumer Behaviour, Competitive Analysis
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Canva (Software), Animations, Photo Editing, Graphic and Visual Design Software, Marketing Design, Social Media Content, Graphic Design, Editing, Visual Storytelling, Design Elements And Principles, Graphic and Visual Design, Content Creation, Social Media, Typography, Layout Design, Social Media Campaigns, Data Import/Export, Marketing
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Marketing, Marketing Planning, Marketing Management, Strategic Marketing, Market Analysis, Marketing Strategies, Marketing Strategy and Techniques, Market Opportunities, Consumer Behaviour, Digital Marketing, Analysis
Débutant · Cours · 1 à 4 semaines

Alex Genadinik
Compétences que vous acquerrez: Facebook, Meta Ads Manager, Copywriting, Social Media Marketing, Social Media, Social Media Strategy, Social Media Content, Instagram, Social Media Management, Marketing, Social Media Campaigns, Driving engagement, Advertising Campaigns, Event Marketing, Digital Advertising, Drive Engagement, Promotional Strategies, Content Creation, Advertising, Customer Engagement
Mixte · Cours · 1 à 3 mois

Compétences que vous acquerrez: A/B Testing, Google Analytics, Experience Design, Web Analytics, User Experience, Content Optimization, Web Content, Target Audience, Test Tools, Content Performance Analysis, Personalized Campaigns, Marketing, Analytics
Débutant · Projet Guidé · Moins de 2 heures

Alex Genadinik
Compétences que vous acquerrez: Growth Strategies, Advertising Campaigns, Marketing Strategies, Search Engine Marketing, Advertising, Marketing, Content Optimization, Digital Advertising, Lead Generation, Web Presence
Mixte · Cours · 1 à 4 semaines

Alex Genadinik
Compétences que vous acquerrez: Lead Generation, Search Engine Optimization, Account Strategy, Keyword Research, Prospecting and Qualification, Sales Prospecting, Upselling, B2B Sales, Sales Strategy, Marketing Strategy and Techniques, Sales Process, Content Marketing, Demand Generation, Personalized Campaigns, Content Creation
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Marketing Effectiveness, Digital Marketing Tools, Marketing, Brand Marketing, Sales Process, Marketing Strategies, Sales Strategy, Marketing Planning, Value Propositions, Sales, Sales Development, Marketing Communications, Digital Marketing, Marketing Analytics, Branding, Brand Management, Growth Strategies, Business Metrics, Performance Metric, Goal Setting
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Instagram, Marketing Strategies, Content Creation, Marketing Communications, Content Marketing, Social Media Content, Marketing, Social Media Marketing, Social Media, Influencing, Social Media Strategy, Target Audience
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Target Market, Marketing, Marketing Strategies, Marketing Effectiveness, Sales Strategy, Marketing Planning, Sales Process, Target Audience, Marketing Strategy and Techniques, Digital Marketing Tools, Brand Strategy, Sales, Marketing Analytics, Branding, Business Metrics, Brand Management, Digital Marketing
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Marketing Analytics, Dashboard, HubSpot CRM, Digital Marketing Tools, Management Reporting, Marketing, Performance Reporting, Business Strategy, Leadership and Management
Débutant · Projet Guidé · Moins de 2 heures

Alex Genadinik
Compétences que vous acquerrez: TikTok, Paid media, Driving engagement, Case Studies, Online Advertising, Advertising, Growth Strategies, Social Media Campaigns, Social Media Content, Advertising Campaigns, Social Media Marketing, Social Media, Target Audience, Social Media Strategy, Marketing Strategies, Product Promotion, Promotional Strategies, Content Creation
Mixte · Cours · 1 à 4 semaines