Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

AI CERTs
Compétences que vous acquerrez: Agentic systems, Generative AI Agents, AI Workflows, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Emerging Technologies, Business Ethics, Social Impact, Problem Solving, Analysis, Business Planning
Débutant · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: User Research, Data Cleansing, Data Integrity, Gap Analysis, Corrective and Preventive Action (CAPA), Code Review
Débutant · Cours · 1 à 4 semaines

Alex Genadinik
Compétences que vous acquerrez: ChatGPT, Generative AI Agents, Blogs, Artificial Intelligence, Writing, Business Process Automation, Prompt Engineering, Business Writing, Content Creation, Copywriting, Automation, Emerging Technologies
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Adobe Firefly, Adobe Photoshop, Photo Editing, Storytelling, Adobe Creative Cloud, Generative AI Agents, Data Import/Export, Image Quality, Color Theory, Generative AI, Photography, Graphic and Visual Design, Editing, Creative Design, Design Elements And Principles, Design Software, Design, Creative Thinking, Creativity, Portfolio Management
Débutant · Spécialisation · 1 à 3 mois

Alex Genadinik
Compétences que vous acquerrez: Sales Strategy, Price Negotiation, Customer Retention, Product Strategy, Upselling, Coaching, Case Studies, E-Commerce, Customer Relationship Building, Service Design
Mixte · Cours · 1 à 3 mois

AI CERTs
Compétences que vous acquerrez: Responsible AI, Strategic Leadership, AI Enablement, Business Strategy, Data Ethics, Organizational Strategy, Business Transformation, Project Management Software, Artificial Intelligence, Business Process Automation, Emerging Technologies, Business Ethics, Governance, Data-Driven Decision-Making, Workforce Planning
Débutant · Cours · 1 à 3 mois

Alex Genadinik
Compétences que vous acquerrez: Content Performance Analysis, Brand Strategy, ChatGPT, Storytelling, Brand Marketing, Corporate Communications, Performance Measurement, Key Performance Indicators (KPIs), Drive Engagement, Brand Awareness, Branding, Value Propositions, Prompt Engineering, Responsible AI, Data Ethics, Copywriting, Customer Engagement
Mixte · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Google Analytics, Web Analytics and SEO, Search Engine Optimization, Web Analytics, Content Performance Analysis, Keyword Research, Prioritization, Data Import/Export, Workflow Management, Content Strategy, Data Integration, User Research, Performance Metric
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Data Ethics, Business Ethics, Responsible AI, Ethical Standards And Conduct, Sustainable Development, Law, Regulation, and Compliance, Data Security, Medical Privacy, Information Privacy, Artificial Intelligence and Machine Learning (AI/ML), Decision Making, Business Leadership, Artificial Intelligence, Accountability, Business Strategy, Safety and Security, Emerging Technologies, Human Centered Design
Mixte · Cours · 1 à 3 mois

Alex Genadinik
Compétences que vous acquerrez: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Blogs, Competitive Analysis, Quality Assessment, Relationship Building, Content Strategy, Content Creation
Mixte · Cours · 1 à 3 mois

Compétences que vous acquerrez: Google Gemini, Content Performance Analysis, Generative AI, Prompt Engineering, ChatGPT, Search Engine Optimization, Responsible AI, Performance Measurement, Web Analytics and SEO, Keyword Research, Content Creation, AI Personalization, Lead Generation, Metadata Management, Content Strategy
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Exploratory Data Analysis, Logistic Regression, Supervised Learning, Applied Machine Learning, Model Evaluation, Data Modeling
Intermédiaire · Cours · 1 à 3 mois