Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Artificial Intelligence, Performance Analysis, Automation, Personalized Service, Digital Transformation, Augmented and Virtual Reality (AR/VR), Technology Strategies, Innovation, Internet Of Things, Machine Learning, Big Data, Ethical Standards And Conduct, Deep Learning, Analytical Skills, Predictive Analytics, Health Technology, Data Analysis, Natural Language Processing, User Experience, Data Security
★ 4.8 (22) · Débutant · Spécialisation · 3 à 6 mois

Simplilearn
Compétences que vous acquerrez: Data-Driven Marketing, Marketing Analytics, Web Analytics, Conversion Funnel Analysis, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Performance Metric, Marketing Strategies, Marketing, Data-Driven Decision-Making, Return On Investment, Digital Analysis, Analytics, Heat Maps, Customer Engagement
Débutant · Cours · 1 à 4 semaines

Skillshare
Compétences que vous acquerrez: Prompt Patterns, Content Optimization, AI powered creativity, Digital Publishing, AI Personalization, Driving engagement, AI literacy, Process Optimization, Business Process Automation, LLM Application, Business Process
★ 4.3 (21) · Débutant · Spécialisation · 1 à 3 mois

Compétences que vous acquerrez: Gestion du budget, Marketing, Publicité numérique, Public cible, Meta Ads Manager, Campagnes publicitaires, Publicité, Publicité en ligne, Gestion des campagnes
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Content Management, Community Development, Incident Management, Customer Engagement, Community Outreach, Social Media, Business Priorities, Data Literacy, Analytics, Shared Media, Diversity Equity and Inclusion Initiatives, De-escalation Techniques, Behavior Management, Personalized Campaigns, Customer Retention, Direct Marketing, Key Performance Indicators (KPIs), Ethical Standards And Conduct, AI Enablement, Trend Analysis
★ 5 (6) · Débutant · Certificat Professionnel · 3 à 6 mois

IESE Business School
Compétences que vous acquerrez: Case Studies, Financial Analysis, Strategic Marketing, People Management, Strategic Decision-Making, Marketing Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Staff Management, Partnership Accounting, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Branding, Working Capital
★ 4.7 (161) · Débutant · Cours · 1 à 3 mois

Tecnológico de Monterrey
Compétences que vous acquerrez: Social Media Analytics, Social Media, Social Media Management, Social Media Marketing, Social Media Strategy, Key Performance Indicators (KPIs), Performance Analysis, Facebook, Professional Networking, Pinterest, Instagram, Target Audience, Live Streaming
★ 4.5 (42) · Débutant · Cours · 1 à 4 semaines

Universidade Estadual de Campinas
Compétences que vous acquerrez: Logistics Management, Transportation, Supply Chain, and Logistics, Transportation Management, Logistics, Inventory and Warehousing, Inventory Management System, Supply Chain Systems, Transportation Operations, Supply Chain, Inventory Management, Inventory Control, Supply Chain Management, Service Level, Order Fulfillment, Order Management, Operating Cost, Performance Analysis, Demand Planning, Performance Measurement, Forecasting
★ 4.8 (446) · Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Canva (Software), Logo Design, Video Production, Graphic and Visual Design Software, Graphic and Visual Design, Content Creation, Graphic Design, Creative Design, Content Marketing, Social Media Marketing, Social Media, Digital Marketing
★ 4.3 (18) · Débutant · Projet Guidé · Moins de 2 heures

Pontificia Universidad Católica del Perú
Compétences que vous acquerrez: Hotel And Restaurant Management, Hospitality and Food Services, Food Services, Food and Beverage, Restaurant Management, Resource Management, Market Analysis, Market Opportunities, Business Modeling, Business Planning, Entrepreneurship, Market Research, Innovation, Cost Management, Logistics Management
★ 4.8 (34) · Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Project Design, Promotional Materials, Marketing Materials, Advertising, Graphic Design, Google Workspace, Marketing, User Accounts
★ 4 (8) · Débutant · Projet Guidé · Moins de 2 heures

SkillsBooster Academy
Compétences que vous acquerrez: Prompt Engineering, AI Personalization, Content Creation, Campaign Management, Keyword Research, Marketing, Generative AI Agents, Email Marketing, Digital Marketing, Search Engine Optimization, Artificial Intelligence and Machine Learning (AI/ML), Business Marketing, Content Marketing, ChatGPT, Social Media Marketing, Business Process Automation, Automation, Market Trend, Business, Business Management
Débutant · Cours · 1 à 3 mois