Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Visual Storytelling, Content Creation, Social Media Marketing, Social Media, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Storytelling, Design Software
Débutant · Projet Guidé · Moins de 2 heures

Alex Genadinik
Compétences que vous acquerrez: Selling Techniques, Sales Strategy, Sales Presentations, Advertising Sales, Video Production, Facebook, Product Promotion, Promotional Strategies, Strategic Marketing, Content Marketing, Drive Engagement
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Campaign Management, Copywriting, Target Audience, Meta Ads Manager, Campaign Planning, Persona Development, Facebook, Advertising Campaigns, Social Media Campaigns, Customer Analysis, Target Market, Customer Insights, Online Advertising, Advertising, Conversion Funnel Analysis, Digital Advertising, Performance marketing, Content Creation, Video Production
Débutant · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Newsletters, Email Marketing, Email Automation, Stakeholder Communications, Content Performance Analysis, Marketing Automation, Strategic Communication, Personalized Campaigns, Campaign Planning, Generative AI Agents, Performance Analysis, Communication Strategies, Content Development and Management, Goal Setting, Marketing Strategy and Techniques, Content Strategy, Digital Marketing, Digital Advertising, Driving engagement, Market Analysis
Débutant · Cours · 3 à 6 mois

Compétences que vous acquerrez: Facebook, Meta Ads Manager, Advertising Campaigns, Advertising, Online Advertising, Social Media Management, Social Media, Campaign Management, Resource Allocation, Social Media Marketing, Resource Management, User Provisioning, Digital Marketing Tools, User Accounts, Digital Marketing
Débutant · Projet Guidé · Moins de 2 heures

HubSpot Academy
Compétences que vous acquerrez: HubSpot CRM, Sales Management, Service Level Agreement, Sales Process, Workflow Management, Prospecting and Qualification, Inside Sales, Dashboard, Service Level, Management Reporting, Email Marketing, Performance Metric, Key Performance Indicators (KPIs), Prioritization, Auditing
Débutant · Cours · 1 à 3 mois

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Artificial Intelligence, Performance Analysis, Automation, Augmented and Virtual Reality (AR/VR), Technology Strategies, Personalized Service, Innovation, Internet Of Things, Machine Learning, Digital Transformation, Deep Learning, Analytical Skills, Predictive Analytics, Big Data, Health Technology, Ethical Standards And Conduct, Data Analysis, Natural Language Processing, Data Security, User Experience
★ 4.9 (7) · Débutant · Spécialisation · 3 à 6 mois

Compétences que vous acquerrez: Marketing Analytics, Data-Driven Marketing, Content Performance Analysis, Google Analytics, Web Analytics and SEO, Keyword Research, Customer Analysis, Web Analytics, Conversion Funnel Analysis, Marketing Effectiveness, Digital Analysis, Marketing Strategies, Search Engine Optimization, Content Optimization, Campaign Management, Marketing Automation, Data Validation, Cross-Channel Marketing, Trend Analysis, Predictive Analytics
Débutant · Cours · 1 à 3 mois

Universitat Autònoma de Barcelona
Compétences que vous acquerrez: Digital Brand Strategy, Brand Management, Brand Strategy, Branding, Brand Marketing, Strategic Marketing, Marketing Strategies, Brand Loyalty, Social Media Marketing, Storytelling, Digital Marketing, digital literacy, Marketing Channel, Influencing, Personal Development, Community Development, Performance marketing, Employee Engagement, Corporate Strategy, Analytics
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Proposal Writing, Proposal Development, Target Audience, Presentations, Target Market, Storytelling, Visual Storytelling, Writing, Sales Presentations, Promotional Strategies, Marketing, Concision, Program Standards, Marketing Planning
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Presentations, Graphic Design, Data Visualization, Social Media, Marketing Materials, Social Media Marketing, Content Creation, Marketing Design, User Accounts, Digital Marketing
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Canva (Software), Design, Graphic Design, Graphic and Visual Design Software, Photo Editing, Content Creation, Multimedia, Data Import/Export, Content Marketing, Continuous Integration
Débutant · Projet Guidé · Moins de 2 heures