Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Alex Genadinik
Compétences que vous acquerrez: Facebook, Meta Ads Manager, Copywriting, Social Media Marketing, Social Media, Social Media Strategy, Social Media Content, Instagram, Social Media Management, Marketing, Social Media Campaigns, Driving engagement, Advertising Campaigns, Event Marketing, Digital Advertising, Drive Engagement, Promotional Strategies, Content Creation, Advertising, Customer Engagement
Mixte · Cours · 1 à 3 mois

Alex Genadinik
Compétences que vous acquerrez: Growth Strategies, Advertising Campaigns, Marketing Strategies, Search Engine Marketing, Advertising, Marketing, Content Optimization, Digital Advertising, Lead Generation, Web Presence
Mixte · Cours · 1 à 4 semaines

Sage Publications
Compétences que vous acquerrez: Social Media Strategy, Digital Media Strategy, Paid media, Social Media Marketing, Social Media, Social Media Management, Social Media Content, Service Recovery, Social Media Analytics, Marketing Communications, Digital Marketing, Employee Engagement, Earned Media, Marketing, Consumer Behaviour, Customer Complaint Resolution, Brand Management, Brand Loyalty, Drive Engagement, Content Creation
Débutant · Cours · 3 à 6 mois

Compétences que vous acquerrez: Marketing Effectiveness, Digital Marketing Tools, Marketing, Brand Marketing, Sales Process, Marketing Strategies, Sales Strategy, Marketing Planning, Value Propositions, Sales, Sales Development, Marketing Communications, Digital Marketing, Marketing Analytics, Branding, Brand Management, Growth Strategies, Business Metrics, Performance Metric, Goal Setting
★ 4.7 (233) · Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Instagram, Marketing Strategies, Content Creation, Marketing Communications, Content Marketing, Social Media Content, Marketing, Social Media Marketing, Social Media, Influencing, Social Media Strategy, Target Audience
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Target Market, Marketing, Marketing Strategies, Marketing Effectiveness, Sales Strategy, Marketing Planning, Sales Process, Target Audience, Marketing Strategy and Techniques, Digital Marketing Tools, Brand Strategy, Sales, Marketing Analytics, Branding, Business Metrics, Brand Management, Digital Marketing
★ 4.9 (66) · Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Marketing Analytics, Dashboard, HubSpot CRM, Digital Marketing Tools, Management Reporting, Marketing, Performance Reporting, Business Strategy, Leadership and Management
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Marketing Planning, Marketing Strategies, Strategic Marketing, Sales Process, Marketing, Brand Marketing, Marketing Analytics, Sales, Marketing Effectiveness, Value Propositions, Data-Driven Marketing, Sales Strategy, Marketing Strategy and Techniques, Branding, General Sales Practices, Digital Marketing Tools, Brand Strategy, Business Metrics, Brand Awareness, Promotional Strategies
★ 4.7 (7) · Mixte · Cours · 1 à 4 semaines

Arizona State University
Compétences que vous acquerrez: Sales Presentation, Sales Presentations, Selling Techniques, Product Marketing, General Sales Practices, Marketing Materials, Presentations, Marketing, Product Promotion, Persuasive Communication, Business Correspondence, Advertising, Public Speaking, Marketing Communications, Business Writing, Influencing, Sales, Business Communication, Marketing Psychology, Concision
★ 5 (8) · Intermédiaire · Cours · 1 à 3 mois

Compétences que vous acquerrez: Integrated Marketing Communications, Marketing Communications, Promotional Strategies, Target Audience, Promotions and Campaigns, Advertising, Cross-Channel Marketing, Marketing Management, Product Promotion, Campaign Planning, Marketing, Online Advertising, Digital Advertising, Digital Media Strategy, Digital Marketing Campaigns, Target Market, Persona Development, Paid media, Public Relations, Digital Marketing
Débutant · Cours · 1 à 4 semaines
Emory University
Compétences que vous acquerrez: Fidélisation de la clientèle, Comportement du consommateur, Régression logistique, Planification de la demande des clients, Microsoft Excel, Analyse de la clientèle, Planification de la demande, Marketing, Gestion de l'acquisition des clients, Gestion du marketing, Formules Excel, Analyse de régression, Analyse marketing, Budgets marketing, Efficacité du marketing, Évaluation du modèle, Prévisions
★ 4.4 (82) · Intermédiaire · Cours · 1 à 4 semaines

Tecnológico de Monterrey
Compétences que vous acquerrez: Persona Development, Performance Measurement, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Social Media Strategy, Target Audience, Social Media Marketing, Social Media, Goal Setting, Social Media Content, Social Media Management, Active Listening, B2B Sales, Marketing Management, Drive Engagement, Marketing Strategies, Marketing Planning, Marketing, Social Media Analytics
★ 4.5 (103) · Débutant · Cours · 1 à 3 mois