Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Coursera
Compétences que vous acquerrez: User Feedback, Customer Analysis, Professional Development, Customer experience improvement, Selling Techniques, Communication Strategies, Sales Process, Solution Selling, Consumer Behaviour, Business Correspondence, Customer Insights, Stakeholder Communications, Analytical Skills, Communication, Business Writing, Marketing Communications, Business Communication, Customer Engagement, Decision Making
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Bankruptcies, Mergers & Acquisitions, Business Valuation, Financial Modeling, Liquidation, Corporate Finance, Financial Statement Analysis, Investment Banking, Corporate Strategy, Cash Flows, Banking, Financial Analysis, Financial Data, Financial Statements, Strategic Decision-Making, Market Analysis, Financial Accounting, Cash Flow Forecasting, Finance, Value Propositions
Débutant · Spécialisation · 3 à 6 mois

Coursera
Compétences que vous acquerrez: Business Intelligence, Looker (Software), Data Visualization, Data Presentation, Interactive Data Visualization, Business Reporting, Data Visualization Software, Dashboard, Data Storytelling, Power BI, Dashboard Creation, Business Analytics, Data Analysis, Business Marketing, Trend Analysis
Intermédiaire · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Sales Process, Sales Pipelines, Sales Development, Customer Relationship Management (CRM) Software, Inside Sales, Customer Relationship Management, B2B Sales, Sales Management, Sales Enablement, Sales Operations, Sales, Sales Strategy, Data Entry, Lead Generation, Closing (Sales), Decision Intelligence, Prospecting and Qualification, Email Automation, Content Performance Analysis, Email Marketing
Intermédiaire · Cours · 1 à 3 mois

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Driving engagement, Marketing Analytics, Business Transformation, Performance Analysis, AI Personalization, Data-Driven Decision-Making, Digital Transformation, Market Dynamics, Artificial Intelligence, Revenue Management, Business Modeling, AI literacy, Target Audience, AI Enablement, Demography, Consumer Behaviour, Emerging Technologies, Augmented and Virtual Reality (AR/VR), Innovation, Commercialization
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Business Development, Case Studies, Strategic Partnership, B2B Sales, New Business Development, Sales Pipelines, Growth Strategies, Market Opportunities, Demand Generation, Direct Selling, Sales Management, Brand Awareness, Market Research
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Communication Planning, Strategic Communication, Internal Communications, Communication Strategies, Communication, User Feedback, Business Communication, Digital Communications, Performance Analysis, Expectation Management, Process Improvement, Writing, Business Reporting, Spreadsheet Software
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Animations, Instagram, Graphic and Visual Design, Graphic Design, Product Promotion, Social Media Content, Social Media, Visual Storytelling, Design, Content Creation, Facebook, Social Media Marketing, Social Media Management, User Accounts, Digital Publishing
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Animations, Figma (Design Software), Photo Editing, User Accounts, Social Media Marketing
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Canva (Software), Color Theory, Design, Design Software, Graphic and Visual Design Software, Graphic and Visual Design, Photo Editing, Graphic Design, Creative Design, Typography, Content Creation, Social Media, Digital Marketing
Intermédiaire · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Web Presence, Billing & Invoicing, Invoicing, Animations, LinkedIn, Client Services, Marketing Materials, Promotional Strategies, Marketing, Price Negotiation, Professional Networking, Business Development, Video Production, Entrepreneurship, Business Communication
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Driving engagement, Drive Engagement, Social Media Marketing, Social Media Content, Social Media, Social Media Strategy, Growth Strategies
Débutant · Projet Guidé · Moins de 2 heures