Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.
Kennesaw State University
Compétences que vous acquerrez: Marketing Effectiveness, Marketing, Marketing Strategies, Stakeholder Engagement, Social Impact
Débutant · Cours · 1 à 4 semaines

University of North Texas
Compétences que vous acquerrez: Consumer Behaviour, Marketing Planning, Strategic Marketing, Marketing Strategies, Marketing, Marketing Management, Market Research, Market Analysis, Market Opportunities, Target Market, Decision Making
★ 4.6 (18) · Débutant · Cours · 1 à 4 semaines

IE Business School
Compétences que vous acquerrez: Strategic Marketing, Marketing Strategies, Marketing Planning, Marketing, Customer Analysis, Consumer Behaviour, Needs Assessment, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement
★ 4.9 (8) · Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Event Marketing, Event Management, Competitive Analysis, Event Planning, Coordinating, Brand Marketing, Risk Analysis, Team Leadership, Promotional Strategies, Promotions and Campaigns, Team Management, Market Analysis, Plan Execution, Risk Management, Branding, Target Audience, Market Opportunities, Performance Measurement, Strategic Marketing, Driving engagement
★ 4.7 (38) · Débutant · Spécialisation · 3 à 6 mois

Chegg Skills
Compétences que vous acquerrez: Digital Marketing, Digital Advertising, Marketing, Consumer Behaviour, Marketing Strategies, Marketing Strategy and Techniques, Marketing Channel, Business Marketing, Artificial Intelligence, Customer Engagement, Generative AI
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Product Development, Market Opportunities, Market Research, Target Market, Communication Planning, Field Marketing, Consumer Behaviour, Product Marketing, Brand Marketing, Marketing Channel, Customer Analysis, Customer Insights, Market Analysis, Retail Management, Brand Management, Market Intelligence, Retail Sales, Marketing Analytics, Sales Strategy, Payment Systems
Débutant · Spécialisation · 3 à 6 mois

Board Infinity
Compétences que vous acquerrez: Email Marketing, Dashboard, Campaign Management, Driving engagement, Performance Reporting, Cross-Channel Marketing, Copywriting, Campaign Planning, Email Automation, Performance Metric, Key Performance Indicators (KPIs), Data-Driven Marketing, A/B Testing, Marketing Psychology, Drive Engagement, General Data Protection Regulation (GDPR), Compliance Management
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: New Product Development, Product Lifecycle Management, Product Development, Product Planning, Product Management, Product Marketing, Packaging and Labeling, Branding, Marketing, Brand Strategy, Consumer Behaviour, Quality Management, Market Dynamics
Débutant · Cours · 1 à 4 semaines

Sage Publications
Compétences que vous acquerrez: Strategic Marketing, Marketing Planning, Product Strategy, Marketing Management, Customer Relationship Management, Target Market, Marketing Strategies, Marketing, Consumer Behaviour, Business Strategy, Customer Relationship Building, Go To Market Strategy, Marketing Strategy and Techniques, Value Propositions, Environmental Social And Corporate Governance (ESG), Promotional Strategies, Marketing Operations, Strategic Decision-Making, Market Intelligence, Competitive Intelligence
Débutant · Spécialisation · 3 à 6 mois

Stanford Online
Compétences que vous acquerrez: Product Marketing, Demand Generation, Target Market, Marketing Operations, Campaign Planning, Campaign Management, Marketing, Target Audience, Marketing Strategies, Marketing Effectiveness, Customer Analysis, Growth Strategies, Branding, Goal Setting
Débutant · Cours · 1 à 4 semaines

Stanford Online
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Email Marketing, Target Audience, Campaign Management, Marketing Strategy and Techniques, Marketing Strategies, Marketing Effectiveness, Data-Driven Marketing, Campaign Planning, Personalized Campaigns, Consumer Behaviour, Marketing Analytics, Performance Measurement, Information Privacy, Law, Regulation, and Compliance
Mixte · Cours · 1 à 4 semaines