Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

IESE Business School
Compétences que vous acquerrez: Financial Statement Analysis, Financial Data, Financial Acumen, Financial Statements, Management Accounting, Working Capital, Financial Analysis, Balance Sheet, Financial Management, Financial Forecasting, Forecasting, Profit and Loss (P&L) Management, Operational Analysis, Finance, Business Metrics, Business Planning, Equities, Business Strategies, Accounts Receivable, Accounts Payable
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Canva (Software), Instagram, Content Creation, Graphic and Visual Design Software, Creative Design, Graphic Design, Digital Design, Graphic and Visual Design, Design, Social Media Marketing, Video Production, Social Justice
Débutant · Projet Guidé · Moins de 2 heures

Xbox
Compétences que vous acquerrez: User Story, Product Planning, User Interface (UI), Competitive Analysis, Product Roadmaps, User Interface and User Experience (UI/UX) Design, Stakeholder Management, Market Research, Product Management, User Interface (UI) Design, Usability, Design Thinking, User Experience Design, Stakeholder Engagement, AI Product Strategy, Mockups, Consumer Behaviour, Usability Testing, Product Strategy, Data Analysis
Débutant · Certificat Professionnel · 3 à 6 mois
University of Illinois Urbana-Champaign
Compétences que vous acquerrez: Diversity Marketing, Intercultural Competence, Cultural Diversity, Workplace inclusivity, Consumer Behaviour, Cultural Sensitivity, Global Marketing, Cultural Responsiveness, Diversity and Inclusion, Marketing, Marketing Channel, Advertising, Culture, Advertising Campaigns, Team Leadership, Target Market, Marketing Communications, Customer Analysis, Marketing Strategies, Communication Strategies
Préparer un diplôme
Débutant · Cours · 1 à 4 semaines

University of California, Davis
Compétences que vous acquerrez: Philanthropie, Impôts, Logiciels de comptabilité et de finance, Collecte de fonds, Conformité fiscale, Collecte de fonds et crowdsourcing, Gestion fiscale, Établissement de relations, Comptabilité des dons, Administration, Impôt sur le revenu, Renforcement des relations avec les clients, Planification du marketing, Élaboration de matériel de formation, Stratégies de marketing, Développement de la politique, Planification fiscale, Planification successorale, Matériel de marketing, Planification de la campagne
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Brand Awareness, Market Research, Strategic Marketing, Branding, Brand Marketing, User Feedback, Brand Strategy, Marketing, Brand Management, Research, User Research
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Social Media Analytics, Data Visualization, Plot (Graphics), Statistical Visualization, Matplotlib, Marketing Analytics, Social Media Marketing, Python Programming, Social Media, Data Presentation, Data Analysis, Data Wrangling, Exploratory Data Analysis, Data Cleansing, Seaborn, Content Performance Analysis, Jupyter
Intermédiaire · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Canva (Software), Marketing Design, Graphic and Visual Design Software, Marketing Collateral, Marketing Materials, Creative Design, Graphic Design, Dashboard, Digital Design, Productivity, Color Matching, Content Creation, Developing Training Materials, Digital Content, Organizational Skills, Design Elements And Principles, Editing
Intermédiaire · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Market Research, Business Research, Market Analysis, Marketing, Research Methodologies, Research, Demand Planning, Research Reports, Research Design, Competitive Analysis, Market Intelligence, Consumer Behaviour, Global Marketing, Market Trend, Customer Analysis, Analytical Skills, Case Studies, Customer Insights, Report Writing, Company, Product, and Service Knowledge
Débutant · Spécialisation · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Google Analytics, Web Analytics, Data-Driven Marketing, Marketing Effectiveness, Conversion Funnel Analysis, Marketing Analytics, Looker (Software), Content Performance Analysis, Data Visualization, Marketing Automation, Digital Marketing Tools, Customer Insights, Campaign Management, Data-Driven Decision-Making, Business Reporting, Performance Reporting, Trend Analysis, Data Validation, Statistical Analysis, Key Performance Indicators (KPIs)
Intermédiaire · Spécialisation · 3 à 6 mois

SkillsBooster Academy
Compétences que vous acquerrez: AI powered creativity, Generative AI, Video Production, Photo/Video Production and Technology, AI Personalization, Content Creation, Artificial Intelligence and Machine Learning (AI/ML), Video Editing, Social Media Content, Marketing Automation, Content Marketing, HR Tech, Creative Design, Design and Product, Influencing, Education and Training, Marketing, Digital Marketing, Personal Development, Business
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: WordPress, Content Management Systems, Web Design and Development, Blogs, Content Creation, Content Management, Business Marketing, Creativity
Débutant · Projet Guidé · Moins de 2 heures