Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Artificial Intelligence, Performance Analysis, Automation, Personalized Service, Digital Transformation, Augmented and Virtual Reality (AR/VR), Technology Strategies, Innovation, Internet Of Things, Machine Learning, Big Data, Ethical Standards And Conduct, Deep Learning, Analytical Skills, Predictive Analytics, Health Technology, Data Analysis, Natural Language Processing, User Experience, Data Security
Débutant · Spécialisation · 3 à 6 mois

Simplilearn
Compétences que vous acquerrez: Search Engine Optimization, Web Analytics and SEO, Digital Marketing Tools, Google Ads, Google Analytics, Keyword Research, Digital Marketing, Content Optimization, User Experience
Débutant · Cours · 1 à 4 semaines
National Academy of Sports Medicine
Compétences que vous acquerrez: Nutritional Assessment, Sports Medicine, Exercise Science, Nutrition and Diet, Athletic Training, Nutrition Education, Regulatory Compliance, Clinical Nutrition, Medical Science and Research
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Digital Marketing Campaigns, Campaign Management, Keyword Research, Digital Marketing, Email Automation, Email Marketing, Search Engine Optimization, Digital Advertising, Marketing Channel, Google Ads, Social Media Marketing, Marketing Effectiveness, Marketing Budgets, Generative AI, Marketing Analytics, Performance Measurement, Google Analytics, Content Marketing, Brand Marketing, AI Enablement
Intermédiaire · Cours · 1 à 3 mois

Compétences que vous acquerrez: Retail Banking, Bank Regulations, Customer Analysis, Lending and Underwriting, Loan Origination, Commercial Lending, Banking Services, Banking, Loan Documentation, Consumer Lending, Deposit Accounts, Mortgage Loans, Data-Driven Marketing, Payment Systems, Credit/Debit Card Processing, General Lending, Service Design, Financial Inclusion, Regulatory Compliance, Commercial Banking
Débutant · Spécialisation · 3 à 6 mois

University of Colorado Boulder
Compétences que vous acquerrez: Product Development, Product Strategy, Sustainable Business, Product Management, Marketing, Product Marketing, New Product Development, Marketing Strategy and Techniques, Product Lifecycle Management, Commercialization, Strategic Marketing, Sales Presentations, Marketing Strategies, Business Marketing, Presentations, Promotional Strategies, Sustainable Development, Oral Expression, Proposal Development, Corporate Sustainability
Préparer un diplôme
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Google Analytics, Marketing Analytics, Data-Driven Marketing, Web Analytics, Marketing Effectiveness, Campaign Management, Marketing Strategies, Digital Analysis, Analytics, Target Audience, Trend Analysis, Digital Marketing, Performance Reporting, Performance Analysis, Business Reporting
Débutant · Cours · 1 à 4 semaines

University of Colorado Boulder
Compétences que vous acquerrez: Brand Strategy, Market Research, Branding, Target Audience, Target Market, Social Media, Driving engagement, Social Media Marketing, Competitive Analysis, Web Presence, Market Analysis, Marketing, Brand Management, Customer Engagement, Drive Engagement, Social Media Strategy, Integrated Marketing Communications, Newsletters, Performing Arts, Entrepreneurship
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Meta Ads Manager, Target Audience, Facebook, Advertising Campaigns, Instagram, Social Media Campaigns, Marketing, Online Advertising, Advertising, Campaign Planning, Goal Setting, Social Media, Promotions and Campaigns, Digital Advertising, Campaign Management, Paid media, Social Media Marketing, Marketing Strategy and Techniques, Content Creation
Intermédiaire · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Business Planning, Customer Support, Business Strategies, Strategic Planning, Business Strategy, E-Commerce, Business Modeling, Digital Marketing, Entrepreneurship, New Business Development, Marketing Planning, Marketing Strategies, Digital Marketing Campaigns, Competitive Analysis, Operations Management
Débutant · Cours · 1 à 4 semaines

Johns Hopkins University
Compétences que vous acquerrez: Social Network Analysis, Network Analysis, Social Media Analytics, Data Visualization, Graph Theory, Relational Databases, Data Presentation, Data Visualization Software, R (Software), Infographics, Data Analysis, Network Model, Database Theory, Query Languages, Social Sciences, Statistical Analysis, Machine Learning, Machine Learning Methods, R Programming, Data Manipulation
Intermédiaire · Spécialisation · 3 à 6 mois

Compétences que vous acquerrez: IA générative, L'activation de l'IA, Automatisation, Prospection et qualification, ChatGPT, Gestion du flux de travail, OpenAI, Google Gemini, Éthique des données, Outils d'ingénierie rapide, Ingénierie rapide, Ingénierie de requête, Génération de leads, Automatisation du marketing, L'IA responsable, IA responsable, Prise de décision fondée sur des données
Débutant · Cours · 1 à 4 semaines