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Il y a 5 modules dans ce cours
Want to learn how to spot and fix the exact issues that are holding a website back from ranking? In this practical, step-by-step course, your instructor, award-winning SEO expert Joshua George walks you through the full SEO audit process his agency uses to get real results.
This class is perfect for freelancers, marketers, business owners, or aspiring SEOs who want to strengthen their technical skills and build a strong SEO foundation that actually gets websites onto the first page of Google.
By the end of the course, you’ll be able to:
* Understand what an SEO audit is and why it’s essential
* Identify and fix the most common technical SEO issues
* Audit key elements like site speed, URLs, XML sitemaps, broken links, duplicate content, and more
* Analyze on-page elements like title tags, headings, and thin content
* Evaluate internal linking structures and backlink profiles
* Use free and paid tools to carry out detailed audits with confidence
To be successful in this course, you should have a basic understanding of SEO concepts and website structure. With a clear, hands-on format and real-time demos, Joshua makes every step actionable—so you can start applying your new skills immediately.
Instructor bio:
Joshua George is the founder of ClickSlice, an award-winning SEO agency based in London. His journey into SEO began in 2013 when he built his own eCommerce site and discovered the power of ranking on Google. Within three years, Joshua had mastered SEO and has since helped countless businesses boost their visibility and revenue online.
Dedicated to staying ahead in the ever-changing digital landscape, Joshua frequently attends global SEO conferences to keep up with Google’s latest algorithm updates and trends. When he’s not consulting for businesses, he values time with his family and believes deeply in the motto: family is everything.
This module lays the groundwork for the rest of the course by introducing the concept of an SEO audit—what it is, why it matters, and what outcomes to expect. You’ll explore how search engines work and how to break a website audit into manageable, strategic parts. You’ll also get familiar with the essential tools used by SEO professionals to crawl a site and identify technical issues.
Inclus
7 vidéos1 lecture1 devoir1 sujet de discussion
Afficher les informations sur le contenu du module
7 vidéos•Total 21 minutes
SEO Audit - Class Overview•2 minutes
What To Expect + Proof This Works•3 minutes
What We're Going To Cover In This Section•1 minute
What Is An SEO Audit + How Google Works•3 minutes
The 4 Parts To Every SEO Audit•3 minutes
What Tools Can You Use For An SEO Audit?•3 minutes
Crawling Your Website - An Overview•5 minutes
1 lecture•Total 10 minutes
Project Instructions•10 minutes
1 devoir•Total 30 minutes
Module 1 Quiz•30 minutes
1 sujet de discussion•Total 10 minutes
New Discussion Prompt•10 minutes
Running a Technical SEO Checkup
Module 2•1 heure à terminer
Détails du module
In this module, you'll take a closer look at foundational technical issues that can affect your site’s search rankings. From crawlability and canonical versions to sitemap validity, site speed, and mobile readiness—you'll learn to spot and correct issues that often prevent websites from being indexed and ranked properly.
Inclus
5 vidéos1 devoir1 sujet de discussion
Afficher les informations sur le contenu du module
5 vidéos•Total 19 minutes
What We're Going To Cover In This Section•1 minute
Check That Only One Version Of The Site Is Browseable•4 minutes
XML Sitemap Check•4 minutes
Check The Website’s Page Speed•6 minutes
Check If The Site Is Mobile Friendly•4 minutes
1 devoir•Total 30 minutes
Module 2 Quiz•30 minutes
1 sujet de discussion•Total 10 minutes
New Discussion Prompt•10 minutes
Analyzing On-Page SEO Elements
Module 3•1 heure à terminer
Détails du module
On-page elements are critical for helping both users and search engines understand your content. This module focuses on checking and improving URLs, titles, meta descriptions, and heading tags. You’ll learn how to spot what’s missing or broken—and how to fix it for better search engine visibility.
Inclus
5 vidéos1 devoir1 sujet de discussion
Afficher les informations sur le contenu du module
5 vidéos•Total 49 minutes
What We're Going To Cover In This Section•1 minute
URLs - 404 Pages + Optimised URLs•12 minutes
Page Titles•13 minutes
Meta Descriptions•11 minutes
Heading Tags (H1 & H2s)•12 minutes
1 devoir•Total 30 minutes
Module 3 Quiz•30 minutes
1 sujet de discussion•Total 10 minutes
New Discussion Prompt•10 minutes
Assessing Content Quality and Internal Linking
Module 4•1 heure à terminer
Détails du module
In this module, you’ll dive deeper into your site’s content and internal structure. You’ll learn how to identify and address low-value or problematic content and make sure your internal linking system supports both user navigation and search engine indexing.
Inclus
4 vidéos1 devoir1 sujet de discussion
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4 vidéos•Total 18 minutes
How To Find Duplicate Content•4 minutes
How To Find Thin Content•5 minutes
How To Find Broken Links On Your Website•4 minutes
How To Analyze A Site’s Internal Link Structure•5 minutes
1 devoir•Total 30 minutes
Module 4 Quiz•30 minutes
1 sujet de discussion•Total 10 minutes
New Discussion Prompt•10 minutes
Evaluating Backlinks and Organic Traffic
Module 5•2 heures à terminer
Détails du module
Wrap up your SEO audit with a look at off-page SEO and performance metrics. In this module, you’ll assess the quality and structure of your backlink profile and use analytics tools to interpret organic traffic trends. You’ll leave with a full audit workflow and a clearer understanding of how to prioritize fixes for better results.
Inclus
5 vidéos1 devoir1 évaluation par les pairs1 sujet de discussion
Afficher les informations sur le contenu du module
5 vidéos•Total 10 minutes
What We're Going To Cover In This Section•1 minute
Analyze A Website Backlink Profile•4 minutes
What We're Going To Cover In This Section•1 minute
Analyze Organic Search Traffic•4 minutes
Conclusion... goodbye for now•1 minute
1 devoir•Total 30 minutes
Module 5 Quiz•30 minutes
1 évaluation par les pairs•Total 60 minutes
Course Project•60 minutes
1 sujet de discussion•Total 10 minutes
New Discussion Prompt•10 minutes
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