TJ
5.0Reviewed Nov 3, 2022
very insightful course. You can learn practically how to run a Facebook Ad and all the problems and requirements around it. Would recommend to anyone who wants join the digital marketing community.
Advertising with Meta
This course will establish you as an expert in Meta Ads Manager. Learn how to structure campaigns in Ads Manager by selecting ad objectives, target audience, budget, and placement that fit your unique goals. Learn to create and manage ads across Facebook and Instagram and evaluate and optimize the results of your Ads Manager campaigns. You will end the course by creating an actual ad campaign in Ads Manager to expand not only your knowledge, but your social media marketing portfolio. By the end of this course, you will be able to: • Structure campaigns in Meta Ads Manager • Identify the major components and elements of an ad in Meta Ads Manager • Build an ad that aligns with your marketing objectives and target it to your intended audience • Set a budget, placement, and schedule for your ads in Meta Ads Manager • Edit and troubleshoot your ads in Meta Ads Manager This course is intended for people who want to learn how to use Meta Ads Manager to create, manage and optimize campaigns on Facebook and Instagram. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps. Ideally, learners have already completed the four previous courses in this program.
Status: Meta Ads Manager
Status: Online Advertising
BeginnerCourse15 hours
Featured reviews
MM
5.0Reviewed Jul 4, 2022
If you want to know about Meta Ads in details. This is the in-depth fundaments, that'll help you whether you want to do deep knowlege about Meta Ads. Trust me, Instructor is simply awesome.
SA
5.0Reviewed Apr 5, 2023
An enlightening adventure into the world of digital advertising. I enjoyed working on the project and I'm eager to practice everything I have learnt. Thank you Coursera.
MM
5.0Reviewed Mar 30, 2022
These are well done. I highly recommend this over courses out there that are obnoxiously $10,000. The entire Meta Social Media Marketing course was exceptional. I have no negative to say.
KB
5.0Reviewed Mar 28, 2021
Very informative and easy to follow. Exercises are good. Would be useful to have a course manual that you could download at beginning to work through with the lessons.
MY
5.0Reviewed Feb 4, 2025
That's Amazing. Everything is best with complete understanding theoretically as well as practically. In the End of this Course the practical Setup of campaign is amazing.
AK
5.0Reviewed Oct 18, 2021
Exceptionally comprehensive and instructive. Gives very good over view of Facebook universe, campaign designing, objective, creative formats, analytics etc. Daniel is especially good. Great going.
BI
5.0Reviewed Oct 22, 2021
The skills I have acquired throughout the course is superb and wonderful.The instructor also demonstrated the concepts very well.THANK YOU ALLFACEBOOK, APTLY,COUSERA AND DANIEL KOB
FN
5.0Reviewed Feb 9, 2021
The Course content has in-depth insights regarding the use of Facebook ads for advertisement. The instructor's guidance and ease of concept illustration have been helpful in the learning process.
KD
5.0Reviewed Jun 26, 2021
Excellent content. The way the course is built up, gradually increasing the complexity is perfect for a strong learning. I have taken away a great deal of knowledge from this course particularly.
KB
5.0Reviewed Jul 31, 2022
As someone with advanced knowledge of using Facebook ads Manager for years now, I was able to learn things from the course that I have not known of in the past. Great Course!!
JW
5.0Reviewed Feb 28, 2022
This course is a great combination of theoretical plus hands on learning. I love how the instructor made the complex data and tech related concepts easy to understand. Thank you!