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Learner Reviews & Feedback for The Strategy of Content Marketing by University of California, Davis

4.5
stars
4,391 ratings

About the Course

This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Continuing and Professional Education. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

Top reviews

SM

May 27, 2020

For those who want to start your content marketing journey, you may want to take this course. It focuses on touch base points but also goes into further details on what you need as a content marketer.

JC

May 25, 2020

For those who want to start your content marketing journey, you may want to take this course. It focuses on touch base points but also goes into further details on what you need as a content marketer.

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426 - 450 of 1,422 Reviews for The Strategy of Content Marketing

By (22) M O

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Jun 17, 2020

It was a really good experience. I feel luck to be a participant in this nurturing course. Thank you for preparing.

By Ahmad A

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May 16, 2020

Thank You so much for your efforts.

I have really enjoyed and learned a lot of new things in this course.

Big Thanks.

By Muhammad A

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Mar 21, 2024

It is a great learning opportunity with all basics concepts of content marketing. highly recommended for beginners

By Mohsin P

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Jul 11, 2023

Great course and explained professionally.

learned quite a lot and will surely be implementi9ng for more success..

By Benjamin S G

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Apr 25, 2021

For the first time, I completed a Coursera course. Sonia Simone is the best! Thank you, UC Davis and Copyblogger.

By Semeli C

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Nov 29, 2020

Excellent and well explained content. Easy to navigate thrgough and very engaging.

I totally recomend this course.

By homam s

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Jul 31, 2020

Amazing course for marketers and bloggers .. very insightful and contains tons of new ideas and solid information

By Tayyab U

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Jan 29, 2023

It is an amazing course to learn how marketing is done with skillful writing. It helps how to write effectively.

By Sofía C

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Apr 21, 2023

It was a very complete course, with a wide range of useful skills and tips to become a great content marketer.

By Rohit A

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Sep 13, 2020

THE COURSE IS EXCEPTIONALLY GOOD AND I AM RECOMMENDING THIS COURSE ON MY LINKEDIN AS BEFORE STARTING A STARTUP

By Alexandra S

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Aug 10, 2019

I love everything about it! Just one technical thing - the podcasts are not available in smartphone version...

By Kerry C

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Jul 14, 2019

Really nice balance of video/audio and reading materials. Found all the information useful and well organized.

By Jean P F

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Nov 13, 2022

Great course; Sonia Simone is a great teacher. She makes things so simple. There is an abundance of materials

By Shamara P

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Apr 20, 2021

this course was loaded with valuable information on content marketing and the strategy to make it successful.

By Ieva Z

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Nov 23, 2020

Very well structured course for those who know, what they want to accomplish, but do not know how. Thank you!

By Elizabeth D

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Sep 29, 2020

Very interesting and informative. The podcasts and readings were particularly useful. I learned a great deal!

By Maria P C

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Jul 9, 2020

Sonia and her guests were just amazing!Thanks a lot for all the tips and learnings given through this course.

By Jacquiline M

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May 8, 2020

I learned a lot from this course and I can't wait to apply my new skills to my journey as a content marketer.

By Fatimaezzahrae E

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Jan 15, 2024

I appreciate the explination of teacher the corse is so effective and the explenation of teacher are so good

By Amitabh S

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Aug 7, 2020

Whatever stream of work one is in, you will find this course interesting & helpful. Please enroll to benefit

By Evan A

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Nov 7, 2023

High-quality and student-focused, course dedicated to equipping you with the knowledge you need to succeed.

By Thai M H

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Jul 3, 2023

Thanks to video lecturer, reading and discussion forums. This course helps me a lot for upgrading my skills

By Lan N

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Jul 13, 2021

A very insightful class for those folks who are working in the content marketing field. Highly recommended!

By DR C K D

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May 16, 2020

This course the strategy of content marketing found to be very informative. Thanks a lot to the instructor.

By Darja Z

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Oct 22, 2017

It's simple and useful. The video lessons are so cool, its very good when you hear and see the information.