About this Course
4.7
47 ratings
9 reviews
100% online

100% online

Start instantly and learn at your own schedule.
Flexible deadlines

Flexible deadlines

Reset deadlines in accordance to your schedule.
Hours to complete

Approx. 23 hours to complete

Suggested: 6 weeks of study, 2-4 hours/week...
Available languages

English

Subtitles: English...
100% online

100% online

Start instantly and learn at your own schedule.
Flexible deadlines

Flexible deadlines

Reset deadlines in accordance to your schedule.
Hours to complete

Approx. 23 hours to complete

Suggested: 6 weeks of study, 2-4 hours/week...
Available languages

English

Subtitles: English...

Syllabus - What you will learn from this course

Week
1
Hours to complete
1 hour to complete

Welcome module

Welcome to Week 1! This week, we will cover Module 1 where we introduce you to the objectives and structure of this Specialization and course....
Reading
1 video (Total 4 min), 4 readings
Video1 video
Reading4 readings
Objectives and outcomes10m
Learning how to learn10m
Learning vocabulary10m
The HKUST Grammar Guide10m
Week
2
Hours to complete
5 hours to complete

What is culture?

Welcome to Week 2! This week we will cover Module 2 where we introduce you to basic cultural theories and language skills you will use in general cross-cultural business situations. You will also be introduced to vocabulary and language skills common to business communications....
Reading
4 videos (Total 21 min), 7 readings, 4 quizzes
Video4 videos
English as a Lingua Franca8m
Challenging grammar: comparative and superlative forms2m
Challenging English sounds /ʃ/ "sherry" and /ʧ/ "cherry"s3m
Reading7 readings
Objectives and outcomes10m
Vocabulary prep10m
Can we define culture?10m
Objectives and outcomes10m
Vocabulary list10m
More on comparative and superlative forms10m
Relatively, rather, compared to10m
Quiz3 practice exercises
Vocabulary practice12m
Vocabulary practice10m
Module 230m
Week
3
Hours to complete
8 hours to complete

Culture and communication strategies

Welcome to Week 3! This week we will cover Module 3 where we introduce you to ways of cultural understanding can guide business communication strategies basic and the language skills you will use in general cross-cultural business situations. You will also be introduced to vocabulary and language skills common to business communications....
Reading
9 videos (Total 73 min), 8 readings, 6 quizzes
Video9 videos
The cultural situation - Part 110m
The cultural situation - Part 210m
Cultural strategy - Writing7m
Cultural strategy: Speaking (Part 1)12m
Cultural strategy: Speaking (Part 2)9m
Challenging English Grammar: Connective choice3m
Challenging English Sounds - /ŋ/ “thing” and /ŋk/ “think”5m
Rhythm, stress and pausing5m
Reading8 readings
Vocabulary prep10m
Cross-cultural communication barriers10m
Avoiding cultural faux pas in international business10m
Objectives and outcomes10m
Vocabulary list10m
Adverb and Connective Choice10m
List of conjuncts10m
Peer review practice: Sample of a culturally insensitive email10m
Quiz4 practice exercises
Vocabulary prep10m
Vocabulary practice10m
Culturally insensitive email: peer review practice8m
Module 330m
Week
4
Hours to complete
6 hours to complete

Culture and management communication

Welcome to Week 4! This week we will cover Module 4 where we introduce you to common cultural frameworks used in the business world, how theories inform management in cross-cultural situations and language skills you will use in management situations. You will also be introduced to vocabulary and language skills common to business communications....
Reading
5 videos (Total 31 min), 5 readings, 4 quizzes
Video5 videos
Cross-cultural communication skills for management8m
Directness of language7m
Challenging English Grammar:The continuous tense2m
Challenging English sounds: /w/ "west"-v- /v/ "vest"4m
Reading5 readings
More on Hofstede's cultural dimensions10m
Hofstede’s Cultural Dimensions: applications, further studies, and criticisms10m
Objectives and outcomes10m
Vocabulary list10m
More on the continuous (past, present, future)10m
Quiz2 practice exercises
Vocabulary practice10m
Module 428m
4.7
9 ReviewsChevron Right

Top Reviews

By AEFeb 16th 2017

It was an amazing experience to me for the very first time I studied online.\n\nI learned a lot. I enjoyed learning with COURSERA.\n\nEverything was great!

By LCNov 17th 2018

Very useful, with suitable amount of exercises and assignments. Great course for improving English skill.

Instructors

Avatar

Sean McMinn

Senior Instructor
Center for Language Education
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Kin Tang

Instructor
Center for Language Education
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Delian Gaskell

Instructor
Center for Language Education

About The Hong Kong University of Science and Technology

HKUST - A dynamic, international research university, in relentless pursuit of excellence, leading the advance of science and technology, and educating the new generation of front-runners for Asia and the world....

About the Business English for Non-Native Speakers Specialization

This Specialization will introduce non-native speakers of English to methods for developing English language and communication skills for the workplace, doing business, cross-cultural understanding, and business case study analysis. You'll apply these skills in the final Capstone Project by analysing a current business case study and providing recommendations to a target audience in both presentation and written formats....
Business English for Non-Native Speakers

Frequently Asked Questions

  • Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.

  • When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

More questions? Visit the Learner Help Center.