When you enroll in this course, you'll also be enrolled in this Specialization.
Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate
There are 2 modules in this course
Convierte ideas en soluciones tangibles mediante Design Thinking. Este módulo integrado está diseñado para profesionales y equipos que buscan avanzar del reto identificado a la creación de prototipos funcionales. Aprenderás a generar ideas relevantes y potentes, alineadas con una estrategia clara, y a validarlas con herramientas de bajo coste que reducen la incertidumbre.
En este módulo aprenderás a generar ideas innovadoras que respondan al reto reformulado y al foco inicial. Explorarás técnicas para idear en equipo, seleccionar propuestas potentes y convertirlas en conceptos con valor estratégico.
What's included
7 videos5 readings
Show info about module content
7 videos•Total 37 minutes
Introducción•7 minutes
¿Está bien definido el reto creativo?•3 minutes
Técnicas de desarrollo individual de la creatividad•12 minutes
Ejercicios de precalentamiento•2 minutes
Técnicas de desarrollo de la creatividad en equipo: SCAMPER•6 minutes
Técnicas de desarrollo de la creatividad en equipo: PROVOCACIÓN•7 minutes
Conclusión•1 minute
5 readings•Total 41 minutes
Creatividad: ¿aptitud o actitud?•8 minutes
Preparación de un taller de generación de ideas•8 minutes
Consejos para el desarrollo de un taller de generación de ideas•10 minutes
Cómo fomentar la creatividad del grupo...•10 minutes
Técnicas para generar ideas en equipo•5 minutes
Validar conceptos: construir prototipos y experimentar
Module 2•1 hour to complete
Module details
Este módulo te introduce al uso de prototipos y experimentos como herramientas para validar ideas. Descubrirás cómo reducir la incertidumbre mediante pruebas tempranas y cómo recoger aprendizajes clave antes de implementar soluciones.
What's included
4 videos7 readings1 assignment
Show info about module content
4 videos•Total 8 minutes
Introducción a validar conceptos: construir prototipos y experimentar•1 minute
Dimensiones de fidelidad•2 minutes
Proceso de validación•3 minutes
Conclusión•1 minute
7 readings•Total 51 minutes
Reducir la incertidumbre•10 minutes
¿Qué es un prototipo?•5 minutes
Tipos de prototipos•10 minutes
Fidelidad de los prototipos•5 minutes
Experimentar con usuarios•10 minutes
Tipos de experimentos•6 minutes
Bucles de aprendizaje•5 minutes
1 assignment•Total 30 minutes
✅ Ponte a prueba•30 minutes
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
IESE Business School has been developing leaders since 1958 through management programs designed for every stage of your career. With a commitment to making a deep, positive, and lasting impact on people, businesses, and society, IESE offers top-ranked MBA and Executive Education programs that empower professionals to lead with purpose and excellence.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.