Digital business models are disrupting 50-year old companies in telecommunications, transportation, advertising, e-commerce, automotive, insurance and many other industries. This course will explore the business models of software disruptors of the west such as Apple, Google, Facebook and Amazon, and the east such as Xiaomi and weChat. The class uses a structured framework for analysing business models with numerous examples so that students can apply it to their own business or case study.
Offered By
Digital Business Models
Lund UniversityAbout this Course
Could your company benefit from training employees on in-demand skills?
Try Coursera for BusinessSkills you will gain
- Digital Strategy
- Business Model
- Business Modeling
- Value Proposition
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Syllabus - What you will learn from this course
Introduction to Digital Business Models
How Internet companies use digital business models
Developers as the new Decision Makers
Developers as the Engine of Digital Business Models
Reviews
- 5 stars71.17%
- 4 stars20.87%
- 3 stars4.77%
- 2 stars1.39%
- 1 star1.78%
TOP REVIEWS FROM DIGITAL BUSINESS MODELS
Definitely changed my outlook.
Assignments are very good to involve you even further and foster the knowledge. But they made me stuck and did not let me to move on for weeks together.
This course was really helpful where I could learn much more about businesses being digital and who all are helping the business to achieve that competitiveness.
Thanks a lot!
A good overview of how businesses can leverage on digital tools. Too bad I could not afford to purchase the certificate as of the moment so I have to settle with auditing this course for now.
This course is packaged in easy to understand language and help me have better understanding of the digital business model in a high level.
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