Digital business models are disrupting 50-year old companies in telecommunications, transportation, advertising, e-commerce, automotive, insurance and many other industries. This course will explore the business models of software disruptors of the west such as Apple, Google, Facebook and Amazon, and the east such as Xiaomi and weChat. The class uses a structured framework for analysing business models with numerous examples so that students can apply it to their own business or case study.
Offered By
Digital Business Models
Lund UniversityAbout this Course
Could your company benefit from training employees on in-demand skills?
Try Coursera for BusinessSkills you will gain
- Digital Strategy
- Business Model
- Business Modeling
- Value Proposition
Could your company benefit from training employees on in-demand skills?
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Syllabus - What you will learn from this course
Introduction to Digital Business Models
How Internet companies use digital business models
Developers as the new Decision Makers
Developers as the Engine of Digital Business Models
Reviews
- 5 stars71.23%
- 4 stars20.83%
- 3 stars4.76%
- 2 stars1.38%
- 1 star1.78%
TOP REVIEWS FROM DIGITAL BUSINESS MODELS
In this course, I learnt about how traditional companies transform their business models to a digital one and I can able to relate & understand why my own company is doing so as well.
Good introduction to topic. Brilliantly summarized and characterized how iconic companies create, deliver, capture, and defend business value via Digital
Definitely changed my outlook.
Assignments are very good to involve you even further and foster the knowledge. But they made me stuck and did not let me to move on for weeks together.
Thank you for that very comprehensive course. It has opened my eyes to the newest forms of businesses which have taken a leap in the Digital platform.
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