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Learner Reviews & Feedback for From Likes to Leads: Interact with Customers Online by Google

2,809 ratings

About the Course

From Likes to Leads: Interact with Customers Online is the third of seven courses in the Google Digital Marketing & E-commerce Certificate. This course will help you develop social media marketing strategies. Social media is a key digital marketing channel for many businesses because of the large number of people who use social platforms to socialize, interact with businesses, and share content. No digital marketing strategy is complete without an online brand presence where customers can engage with a brand. In this course you’ll explore social media platforms and identify which platform is the most appropriate for specific business needs. You’ll learn how to create content for social media using graphic design principles for marketers and learn how to manage a social media presence. In addition you’ll set goals and success metrics for social media ads. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Identify the five core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, and advertising - Determine how to choose social media platforms for a campaign - Understand how to boost engagement on social media - Learn how to write, design, and repurpose engaging content for social media - Recognize how to use the data gathered from social media analytics as a decision-making tool - Learn best practices for presenting a social media report - Achieve specific marketing goals through the use of paid social media...

Top reviews


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What an amazingly designed course it was! The videos and activities are informative, encouraging, and leaves me confident to start my career in the digital marketing field.


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It was informative and I learned new jargon from the field. My only complaint is that some of the infromation was repetitive, but that could also be because I do have an emphasis in Media Studies.

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376 - 400 of 585 Reviews for From Likes to Leads: Interact with Customers Online

By Ajay

Dec 2, 2023

i learned a lot

By Akur S

Sep 25, 2023

good as not bad

By Magaly D

Jul 28, 2023

Learning a lot!

By Chethan R

Jul 12, 2023

Great learnings


Feb 7, 2023

All great thank

By Aldrin M

Jul 16, 2023

Super use full

By Nader G

Dec 4, 2022

Excellent work

By Yaser H

Nov 30, 2022

very very good

By Tatsiana

Oct 5, 2022

Useful course

By Ahaliya A D

Feb 20, 2024

Great course!

By Darion M

Feb 7, 2024

Great course!

By Florin C

Nov 18, 2023

Great course!

By Adnan K

Jan 24, 2024

good course.


Nov 21, 2023

It's awesome

By pape B G

Oct 19, 2023


By Roberto C

Sep 24, 2023


By Charles R

May 14, 2023

great course

By Syeda A S

Feb 5, 2023

Great course

By Salah M A A

Nov 17, 2022

great course

By Saira F

Nov 15, 2022

Good Job sir

By Jay Z

Nov 11, 2022

Great Course

By Deniss V

Nov 9, 2022

Fine course!

By Mohsin A

Nov 20, 2023

Good Course

By Nguyễn V Đ

Jul 26, 2023

I feel good

By Pirapong S

Sep 19, 2022

love it!!!