Learner Reviews & Feedback for The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy by ESSEC Business School

The content was well delivered. But the additional resources links are expired or do not exist. They need to be updated. Final Exam questions quite a task

Tests and quizzes don't really ask the right things and the answers given are hard to understand. Bad quizzes but lectures informative.

This MOOC is a little hard to understand, perhaps dedicating more time to explain and unerstand terminology could be a great idea.

Its a decentt course, but most of the additional readings have experied. Would not recommend to pay for this!

complementary reading items are not available and the segmentation part is quite vague to understand.

Too many links and references are broken or out to date... should be properly updated

Almost 90% of the complementary readings and videos are no longer available.

Some complementary articles and videos links are unavailable

I found a lot of the questions 'misleading' or confusing.

This section was not that impressive as the first one.

Creo que el curso es muy teórico y poco práctico.

Reading material and videos were not available.

des liens annexes ne marchent pas

A lot of links are not working

Good

The course is good for a very basic, very theoretical overview of what the revenue management steps are. The concepts can be presented in a biased form (by the sponsoring company), so take it with a grain of salt. The content is outdated (links and videos don't work; no engagement on forums). More details below.

What it does well: It's well structured; it uses industry specific terminology and topics; it touches on some issues that hotel managers deal with and summarizes some of the solutions.

Drawbacks: The university has partnered with different companies in the creation of this course, and the overall specialization. The companies are selling their products in a very subtle way, so they present some of the concept in a way that aligns with their agenda. As an example: Course 1 (not associated with any firm) equally highlighted the pros and cons of working with OTAs, while Course 2, sponsored by Duetto, mostly spoke about the negatives of OTA bookings.

95% of the articles don't exist anymore; 100% of the videos don't exist. There are too many typos in the practice tests, as well as the closed captions - unacceptable for a course published by a university. The course hasn't been updated in some years with current information or data. No current interaction in the forum.

Finally, the course is very theoretical. No practical examples of hotels, with quantitative exercises.

Io lavoro nel mondo dell F&b e ho scelto di partecipare a questo corso per imparare di più sull hotel management. Mi ha aiutato perché ho imparato un sacco di cose nuove riguardanti la gestione delle prenotazioni e come gestire diversi tipi di clientela.

Ho purtroppo trovato spesso il corso molto ripetitivo e non approfondito, sembra che i tutor rimandino sempre alle lezioni successive nelle quali in realtà non dicono nulla di nuovo.

L’esame finale è molto difficile e pratico; purtroppo non ti danno alcuna preparazione per affrontarlo con, per esempio, esercizi pratici.

L’80% dei links inoltre non funziona e penso che delle slides aiuterebbero molto chi appunto come me non lavora alla reception.

A lot of water. Too much of Duetto advertizing, editorials, articles, logos everywhere. Taking into account that I have paid for subscription - very disapointing. A lot of materials are out of date and links are broken. In fact you will listen for only Duetto's opinion all over the course. There should be some other options of supplemental materials and readings. And half of links leads to Duetto's White papers which is extremely boring. Just in case I sent a demo request to Duetto, but they declined it because they can not integrate with our Bookingsync CRS. Such a shame.

Most of Duetto's external links do not work. Most of the videos just repeat over and over again the same things. Module number two above all is a bit chaotic and the tutor is not very succesfull in stimulating or thrilling into the argument. I'd say he's quite boring if compared with the first course or the other modules of the same course. (I'm not judjing his competence or skills, just saying my opinion as viewer).

The course should really give more concrete examples of segmentation and pricing strategies. Update all the external Duetto's links is also necessary

There is a lack of hands-on exercises and that the majority of links does not show the content (at least 4 in every 5 are broken). This is a huge downstep from the first MOOC of the Specialization. There is no activity from the mentors in the forums. All of this combined makes the content of the videos alone insufficient to have a good grade on the final exam, although a bit of common sense helps when answering.

The course is highly theoretical. Only good for coming to know the terms that are in use in the industry and their meanings. Very little take away from a practical perspective. Some live example or a case study to be incorporated where the students can apply the principles first hand.

The theory of the course is very general, it does not show the practical aspects and some of the links do not work.

The videos are basically of a person speaking and do not provide data or graphic support (diagrams, bullet points, data, steps to follow ...)

Has let me down

Lots of reading material is no longer available or relevant. This course especially needs an update given the large leaps in big data, ML, and AI improvements.

It would be helpful if the final exam had an answer guide with details to correct mistakes atleast after receiving the certificate.

the readings and articles are outdated