About this Course

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Learner Career Outcomes

15%

started a new career after completing these courses

29%

got a tangible career benefit from this course
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Approx. 11 hours to complete
English

Skills you will gain

AdvertisingIntegrated Marketing CommunicationsMarketing CommunicationsMarketing

Learner Career Outcomes

15%

started a new career after completing these courses

29%

got a tangible career benefit from this course
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Approx. 11 hours to complete
English

Instructor

Offered by

Placeholder

IE Business School

Syllabus - What you will learn from this course

Content RatingThumbs Up96%(4,632 ratings)Info
Week
1

Week 1

3 hours to complete

What is IMC? IMC Planning Background

3 hours to complete
11 videos (Total 65 min), 2 readings, 1 quiz
Week
2

Week 2

3 hours to complete

IMC Planning Process

3 hours to complete
9 videos (Total 54 min), 4 readings, 1 quiz
Week
3

Week 3

3 hours to complete

Advertising Management & Design

3 hours to complete
10 videos (Total 54 min), 3 readings, 2 quizzes
Week
4

Week 4

2 hours to complete

Marketing Communications Mix

2 hours to complete
9 videos (Total 60 min), 3 readings, 1 quiz

Reviews

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About the Marketing Mix Implementation Specialization

Marketing Mix Implementation

Frequently Asked Questions

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