About this Course

Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Coursera Labs
Includes hands on learning projects.
Learn more about Coursera Labs External Link
Approx. 11 hours to complete
English
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Coursera Labs
Includes hands on learning projects.
Learn more about Coursera Labs External Link
Approx. 11 hours to complete
English

Offered by

Placeholder

Emory University

Syllabus - What you will learn from this course

Week1
Week 1
1 hour to complete

Marketing Analytics Project Description

1 hour to complete
2 readings
Week2
Week 2
4 hours to complete

Exploratory Analysis

4 hours to complete
9 videos (Total 91 min), 2 readings, 1 quiz
Week3
Week 3
2 hours to complete

Data Preparation and Model Building

2 hours to complete
3 readings
Week4
Week 4
1 hour to complete

Model Validation and Comparison

1 hour to complete
1 reading

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About the Foundations of Marketing Analytics Specialization

Foundations of Marketing Analytics

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