Well, this is great course since I did it online, but the material well covered and the lecturer give clear and interesting material through video. I will take another course after this. Thank you.
I really enjoyed this course. I liked the professor's teaching style as well as the materials the course provided. All the knowledge I've got from the course helps me when I do research online.
By Vaibhav C•
It helped me to understand newer trends, techniques and concept which can me used in Marketing. It gave me confidence in my belief that marketeer is more important than tools
By ROBERT C M•
I have a working knowledge regarding social media and web marketing, but this course gave me much greater insight and knowledge that I can use with my small business clients.
By Fernando R•
Good course that teaches the core of digital marketing concepts. The E.Petersen book is very informative and is a good reference for all of us beginning in digital marketing.
By Adham F•
Amazing courses with excellent material with professional instructors and a solid curriculum. Hope that I continue this learning journey with you all in the upcoming courses
By Diego F T V•
Lo que enseña el profesor Hartman es muy bueno y está bien explicado, con ejemplos claros y actuales de industrias de mucha relevancia. Me ha sido de mucho valor este curso
By Hilmi S•
Excellent from a theory perspective. This gives a very good knowledge around the foundation required for Marketing Analytics in practice. Now I look forward to practicals.
By Marcos M•
Very good course. My overall knwoledge about Data Analytics was very limited and the course gave me the essential any marketer must know. Thank you so much for Coursera!
By Carmen C•
The course shows the basic concepts in analytics. I like the structure of it, each lesson has its objectives and conclusion, and presents the concepts in a clear manner.
By Luis A V V•
Course was fun but I think some articles are kind of old or links are not working. Overall the course is great and the professor Hartman is great explaining the topics.
By Sourabh C•
this course gives a holistic view about marketing analytics and theory relating to it in a interactive way which attract the learners to be consistent in their learning
By Dusty S•
Great course. Didn't go into too much detail, but the readings were excellent, the real-world examples plentiful and the way the course was delivered was very engaging.
By Andrey S•
Excellent content, narration could have been clearer and felt there was a bit of an overload of information in the lectures - could have been broken down into chunks.
By Victória d C C•
This course was essential to my knowledge about digital marketing and I very happy to had complete it! Thanks for the opportunitie and congrats Kevin, youre awesome!
By Jeffrey W•
Great Course. I have learned a lot. Kevin did great job to explain the fundamentals and also provide many references to read which is equally important. Thank you!
By Leonardo C G•
The course is excellent, the teachers are extremely talented, didactic, superior to many face-to-face courses, and with quality approval from Illinois university.
By Melissa D•
Loved this course. It really opened my eyes to the power of analytics and practical ways to apply the information gathered to my work. Thanks for a great class!
The subject is covered by Kevin Hartman so precisely that I would love to have a far more comprehensive course led by him, replete with case studies etc
By Rishikesh B T•
Brilliant course! Prof. Hartman explains everything with the help of brilliant graphics that justify the data he presents. Moreover it is a very precise course.
By Shravani J•
I liked this course. Videos & Materials are quite enriching. I will like to thank coursera for providing good quality education and insights in my home itself.
By Alexx B•
I think the topics and discussions for this class were well laid out and digestable. I personally got a lot out of this class and look forward to the next one!
By SURAJ B•
Exceptionally delivered! Got the real insights for the practice. Looking forward to completing all the courses in the specialization. Thank you Kevin Hartman!
By Steven E•
This course represented a very good introduction to data analytics in the marketing world. It is well structured and provided me with very useful information
By Mohammed S•
This course gives you the foundation of digital marketing and analytics. I strongly recommend it for beginners as will as intermediate and advanced students.
By Marcos M•
Great introductory course! Well explained and engaging. It doesn't go too deep in the subject but provides a lot of out source material for you to dive into.
By Barnendra M C•
Great course content. Never felt like I was into an alien subject vene though I'm not from marketing background. Well paced course for working professionals