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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

14,130 ratings
4,586 reviews

About the Course

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 Learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( The course was initially launched in 2015, and has been updated in April 2020. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and

Top reviews

Jun 27, 2020

This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.\n\nThanks.

Oct 8, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

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4001 - 4025 of 4,477 Reviews for Marketing in a Digital World

By Sumit M

Apr 20, 2020

great course to start with to introducing our self with the digital world

By Carlos E L D

May 23, 2018

Great introduction to marketing and its application in the Digital World.

By lupu f m

Feb 26, 2016

Good class, with interesting points ans assignments and very god teacher

By sridevi k

Jul 20, 2020

good opportunity to know about marketing concepts in digital prospective


Aug 7, 2020

Content of this course is good with lots of case studies and resources.

By Moustafa m s

May 14, 2020

so good i have learned a lot a bout marketing which i am so interest in

By sushmita s

Jul 10, 2019

helpful and beneficial if you want to start learning digital marketing.

By Angel A A D

Nov 25, 2015

the basics for understanding the analytics of digital data, great value

By Anouk P

Jan 12, 2021

I really enjoyed the course. Very interesting and I liked the examples


Sep 26, 2020

The course was awesome and i learned more about the digital marketing.

By Ahmed K H

Sep 14, 2020

i liked this course it's very simple and purpose a lot of tools to use

By GA3

Dec 13, 2016

Very Useful, Interesting, Many thing new to learn, Highly recommended.

By Joo-Ang R

Nov 14, 2016

It was an interesting introduction into the world of Digital Marketing

By Dennis C

Aug 2, 2016

It's a great course, but you have to pay to access a lot of functions.

By Marina N N

Sep 21, 2020

formative and full with a lot of examples and new trying in business

By Wesleeanne S

Sep 10, 2020

Awesome course, great content I really enjoyed working on this module

By Anita E E

Jan 14, 2021

Learnt a lot, now my only problem is I can’t collect my certificate.

By Raj

Sep 19, 2019

Good course for all marketers, who mainly focus on Digital platform.

By Farhat A K

Aug 27, 2017

Good course. Examples are old, current industry examples are needed.

By Mvl M

Mar 25, 2017

Lovely course and nice start to the specialization. Lot of learning!


Dec 13, 2016

Muito bom, esclarece, ensina, e tira dúvidas. Conteúdo de qualidade.

By Ujjwal V

Jun 8, 2020

I really enjoyed the course it was interactive and very interesting

By Nicy O

Nov 18, 2019

great course, very insightful and great website to navigate through

By charmi d

Sep 24, 2020

I got to learn a lot of new things.THIS COURSE WAS WORTH MY TIME!!

By Peter B

May 14, 2020

I very much enjoyed the course. It will be very helpful in my job.