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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

14,130 ratings
4,586 reviews

About the Course

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 Learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( The course was initially launched in 2015, and has been updated in April 2020. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and

Top reviews

Jun 27, 2020

This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.\n\nThanks.

Oct 8, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

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4101 - 4125 of 4,476 Reviews for Marketing in a Digital World

By Aditya S P

Jun 14, 2020

Great course for career in Digital Marketing

By Yash R

Jul 6, 2020

It is great learning at a beginner's level.

By Chetan V

Mar 27, 2020

Good course however scope of simplification

By bhavik p m

Mar 17, 2017

Good Start for Digital Marketing Beginners.

By Thierry C

Oct 16, 2016

A very good and clear intro to the subject.

By Aline W

Feb 7, 2016

I liked the course a lot. Very interesting!

By kinshuk M

Jul 9, 2017

great study material - loved the exercises

By Manish K

Jun 27, 2020

Great course. Didn't teach about SEO tho.


Jun 26, 2020

learn many things about digital marketing

By Nagalla N

Apr 26, 2020

It was really very good and informative .

By Vinicius R C

Jul 1, 2020

Great content and effective assignments.

By Satyam k

May 1, 2020

its a good corse to understand marketing

By Peter m f

Sep 25, 2018

its a very useful and interesting course

By alicia l c

Jun 18, 2017

Good content, interesting business cases

By Vinay A P R

Sep 3, 2020

its very good course to study every one

By shibani s

Aug 1, 2020

Learnt basics about Digital Marketing..

By Vrithika R J

Jun 27, 2020

Learnt a lot but I hoped to learn more!

By Chetan K P

Jun 15, 2020

I enjoyed the overall course very much.

By Himanshu M

Sep 26, 2017

Excellent Course!!! Great Learning>>


Oct 19, 2016


By Diego R

Aug 19, 2020

I cant see the honor in my certificate

By Amrendra S

Aug 11, 2020

I get to learn a lot from this course.

By Sergio V P

Jun 14, 2020

Informative and good hand-on exercises

By Shubham S

Apr 25, 2020

Good Content. Understandable Examples.

By Peter A

Nov 22, 2017

Excellent course with the Ari in lead.