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Learner Reviews & Feedback for Digital Media and Marketing Strategies by University of Illinois at Urbana-Champaign

2,016 ratings
461 reviews

About the Course

The proliferation of digital technology gives businesses a diverse new set of tools to reach, engage, monitor, and respond to consumers to an unprecedented degree. The aggregated and voluminous digital data can also be leveraged to better target specific consumer segments. Following the Digital Marketing Channels: The Landscape, this course aims to give you a deeper understanding of core processes of planning a digital marketing campaign and the role of various digital channels in an integrated marketing communication....

Top reviews


Aug 31, 2020

I think this course is much better than the Digital Media and Marketing Principles course. It gives us the opportunity to create our own digital marketing strategies and the reasons behind our choices


May 25, 2020

It's a great course for anyone who wants to pursue a career in digital marketing. It has provided me with clarity about each media channel and different ways to work on each to get maximum return.

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201 - 225 of 455 Reviews for Digital Media and Marketing Strategies

By Lawrence S

Mar 24, 2018

Well put together and informative

By Daniel C

Nov 03, 2017

Great course. Brief and complete.


Aug 04, 2020

Excellent course and instructor.

By Simran W

Jun 09, 2020

I learned a lot from this course

By Ammar S

Jun 21, 2017

The best course out of 5 courses

By Cesar S

Aug 06, 2020

Excellent course and materials.

By Otis Y Y

May 26, 2020

Great learning from this course

By Vicha R B

May 23, 2018

great course so far, thank you.

By Bijay P K

May 22, 2020

Very Helpful to enhance career

By Annamalai

Jul 24, 2019

great place to lear and lead.

By Jose S

Sep 12, 2016

Nice teacher, course was nice.

By Magda

Dec 04, 2015

Brilliant I really enjoyed it!

By Eslam O

Sep 14, 2020


By Рацеева С С

Apr 08, 2019

Great course. Thanks , Mike !

By Julia B

Oct 25, 2018

Really great basic overview!

By Randy O B

Aug 30, 2018

Great course for development

By Лещин М

Jul 30, 2018

Very interesting and useful!

By Tara M

Dec 14, 2017

really clear and informative

By Yining L

Nov 03, 2017

Insightful and very helpful!

By Mohamed S B

Oct 20, 2017

This course benefit me a lot

By Walid H M

Jan 31, 2017

nice and informative course

By Marco M

Apr 19, 2020

Awesome!!, 100% Recomended

By Alexandre R

Aug 27, 2019

Excelente curso. Recomendo

By Omar S O G

Mar 17, 2019

I highly recommend it!


By Kimmo S

Sep 05, 2020

Very educational! Thanks!