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Learner Reviews & Feedback for Digital Media and Marketing Strategies by University of Illinois at Urbana-Champaign

2,383 ratings
563 reviews

About the Course

The proliferation of digital technology gives businesses a diverse new set of tools to reach, engage, monitor, and respond to consumers to an unprecedented degree. The aggregated and voluminous digital data can also be leveraged to better target specific consumer segments. Following the Digital Marketing Channels: The Landscape, this course aims to give you a deeper understanding of core processes of planning a digital marketing campaign and the role of various digital channels in an integrated marketing communication....

Top reviews

Dec 20, 2020

great course gave a whole new insight on this part of the course I will highly recommend to others . the instructor teach it very clearly and the examples are really applicable. Learned a lot from it!

Aug 30, 2020

I think this course is much better than the Digital Media and Marketing Principles course. It gives us the opportunity to create our own digital marketing strategies and the reasons behind our choices

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176 - 200 of 551 Reviews for Digital Media and Marketing Strategies

By Ramona Q

Oct 17, 2020

Great course! Excellent structure, great insights and learnings! Thank you!

By Michael L H

May 29, 2017

This module is now getting into the details of applying what we've learned.

By Karen P

Jun 4, 2020

Love the course, very informative and taps into the minds of the students!

By Reinaldo B

Jun 6, 2016

This is a great course, with lots of resources to improve your Marketing s

By Prince A

Aug 26, 2020

Good course for anyone who wants to pursue a career in digital marketing.

By Richard S

Jan 6, 2021

Great course, compact and informative lectures, and insightful readings.

By Sharon R K

May 13, 2020

This is a great online class. I've learnt a lot through this, thank you.

By Annika U

Dec 12, 2020

Clear and accurate information! And I like then way teacher is talking!

By Luka D

Jun 10, 2016

pretty good course that generally covers the topics wel but lacks depth

By Ayn H A

Nov 9, 2020

Very helpful in honing my skills as a digital marketer and strategist.

By Ester G

Jun 14, 2020

Interestin course, especially for a first approch to digital marketing

By Thiru

Jan 14, 2020

A really interesting course. Found it challenging and yet fulfilling!

By Mauricio P

Jul 10, 2017

The content on this course was super interesting and of great value!!

By Abhishek S

Dec 19, 2017

This course is very comprehensive. Great deal of learning it offers.


Aug 8, 2016

good trainer, perfect materials and intelligent output.

thanks a lot.

By Barandagiye B

Nov 16, 2020

i learned a lot and i'm happy i took the course. it was a pleasure!

By Ivan A

Aug 2, 2018

Very good course, it is comprehensive, explicative and interesting.


Aug 24, 2020

Right to the point with great material and fully explaining videos

By Auwal A B

Jul 12, 2020

This a very interesting course especially the peer review process.

By Sharlene V

Apr 16, 2019

I loved this course - what an interesting and innovative subject.

By Tanjim-Ul-Islam

Sep 14, 2015

Very well structured course content. Its really enjoyable course.


May 3, 2020

An amazing learning experience with expert interview experience

By sandeep v

May 28, 2019

Fantastic instructor and an extremely well structured course...

By Logeshwaran A S

Dec 24, 2020

Superb! I enjoyed each and every module which is very precise.


Nov 24, 2020

Best course get to learn many things with valuable certifacte.