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Back to Successful Negotiation: Essential Strategies and Skills

Learner Reviews & Feedback for Successful Negotiation: Essential Strategies and Skills by University of Michigan

16,806 ratings

About the Course

We all negotiate on a daily basis. On a personal level, we negotiate with friends, family, landlords, car sellers and employers, among others. Negotiation is also the key to business success. No business can survive without profitable contracts. Within a company, negotiation skills can lead to your career advancement. I hope that you will join the hundreds of thousands of learners who have made “Successful Negotiation” one of the most popular and highly-rated MOOCs worldwide. In the course, you’ll learn about and practice the four steps to a successful negotiation: (1) Prepare: Plan Your Negotiation Strategy (2) Negotiate: Use Key Tactics for Success (3) Close: Create a Contract (4) Perform and Evaluate: The End Game To successfully complete this course and improve your ability to negotiate, you’ll need to do the following: (1) Watch the short videos (ranging from 5 to 20 minutes). The videos are interactive and they include questions to test your understanding of negotiation strategy and skills. You can speed up or slow down videos to match your preferred pace for listening. Depending on your schedule, you can watch the videos over a few weeks or you can binge watch them. A learner who binge-watched the course concluded that “It’s as good as Breaking Bad.” Another learner compared the course to “House of Cards.” Both shows contain interesting examples of complex negotiations! (2) Test your negotiation skills by completing the negotiation in Module 6. You can negotiate with a local friend or use Discussions to find a partner from another part of the world. Your negotiation partner will give you feedback on your negotiation skills. To assist you with your negotiations, I have developed several free negotiating planning tools that are related to the course. These tools and a free app are available at (3) Take the final exam. To successfully complete the course, you must answer 80% of the questions correctly. The exam is a Mastery Exam, which means that you can take it as many times as you want until you master the material. Course Certificate You have the option of earning a Course Certificate. A Certificate provides formal recognition of your achievements in the course and includes the University of Michigan logo. Learn more about Certificates at: This course is also available in Spanish and Portuguese. To join the fully translated Spanish version, visit this page: To join the fully translated Portuguese version, visit this page: Subtitles for the videos are available in English, Ukrainian, Chinese (Simplified), Portuguese (Brazilian), Spanish Created by: University of Michigan The course logo composite is shared with a Creative Commons CC BY-SA ( license, and was created using images provided courtesy of Flazingo Photos ( and K2 Space (

Top reviews


Jan 9, 2021

There are a lot of real cases to explain the theory, steps to create a negotiation strategy and tips to become a better negotiator. You don't have to be born negotiator, you can learn the methodology.


Mar 8, 2017

Probably the best course videos Ive come across. Professor George I believe is an amazing teacher...the way he gets the concept across to students by simple and constant examples is worth mentioning..

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3926 - 3950 of 3,998 Reviews for Successful Negotiation: Essential Strategies and Skills

By Simon G

Jun 1, 2017

A good course but rather dry. The whole course was the professor sitting at his desk talking to the camera.

The information was good but could be delivered better.

By Luis B U

Aug 30, 2015

The course is interesting, but in the other hand is too basic, If you already have some knowledge about negotiationg it wont give you a lot of knowledge.

By Christy M

Sep 5, 2020

Overall learned new skills that I can apply in the future, but didn't find the course particularly interesting enough to keep me engaged.

By Peter G

Jan 24, 2017

Good basic overview. Not groundbreaking content or presentation compared to courses featuring Steve Blank or leaders from Google.

By jacques r

Sep 25, 2020

Not a bad course. But I would have liked to have more on core negotiation skill rather than contract law and dispute resolution.

By Jordan K

Jan 21, 2016

Good material and final. Quizzes at the end of each week would be helpful. Also, the videos could have been quite a bit shorter.

By Neylor S d O

Jul 6, 2020

As traduções para o português estão duplicadas o que dificultou o processo de estudo e entendimento de algumas partes do curso.

By Pallanti R K

May 13, 2020

Learned a lot on improving my negotiations skills and relate it with frameworks. Good beginners course .

By Felipe R L

Jan 31, 2022

I expected to find more commercial tools, but finally I found a course more focused on lawyers

By Sara A

Oct 12, 2021

T​he way the course is presented could be more interactive and more interesting

By Israr U H

Feb 8, 2021

this course was very helpful for me to enhance my abilities and experience.

By Shraddha S

Jun 23, 2020

It was really good experience to learn here so much about new skills.

By Waleed A

Jun 18, 2019

have explained excellent negotiating skills

with real life examples

By Htet Y M

Jan 25, 2021

After this course , I have learned so many essential strategies

By christel m

Oct 17, 2021

the course is really good but i can't receive my certificate

By América S B B

Jul 22, 2020

More quizzes within the weeks that count for the final grade

By Soham A

Jul 31, 2019

Good course, good material, good instructor, poor execution.

By Budor A

Oct 3, 2019

Great But Could use more info-graphics in the videos

By Sheikh M M

Feb 12, 2021

The course will help me in the coming days.

By Qais A A B H

Apr 29, 2020

Good for starter and had lot of information

By Dipesh S

Apr 27, 2020

I really liked the approach on this course

By Vasilis V

Jan 19, 2017

It is targeted to business negotiations.

By Prabi M

May 17, 2021

Learned some new things on negotiation.

By 范欣

Jan 8, 2016

教授很仔细,循序善诱;看得出课程设计很用心;但是,真正的谈判是 灵活多变 的!

By DR. M V K

May 5, 2020

6 options not required in final exam.