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Learner Reviews & Feedback for An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School

3,177 ratings

About the Course

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top reviews


Jun 23, 2020

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!


Jul 15, 2020

Thoroughly enjoyed the course. A total new dimension for me, as far as marketing in concerned. Very well organized and demonstrated by the Instructor. The reference will help me in further studies.

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426 - 450 of 827 Reviews for An Introduction to Consumer Neuroscience & Neuromarketing

By Bugra

Nov 29, 2020

Basics and really good explanations about Neuroeconomic

By Zara T

Oct 11, 2020

A good introduction to the subject - very high quality!

By Manju M

Jul 15, 2020

Excellent Course for Marketing and Retail professionals

By Sarina L

Aug 18, 2023

really like that & would like to learn even more about

By Eva

Feb 18, 2022

An useful and complete introduction to neuromarketing.


Aug 11, 2021

really interesting ... but not useful for my research!

By Heather S

Apr 24, 2019

Loved it! Can't wait to learn more. GREAT instructor.

By Thaignée P

Jul 18, 2017

Amazing experience, thanks for sharing this course...

By Tomas M

Jul 2, 2023

Comprehensive, ideal information for an introduction

By Dory K

Jan 19, 2019

Extremely well explained course. It was a pleasure.

By William M d C

Sep 22, 2017

The best course related to neuromarketing. Perfect!

By Polina D

Mar 27, 2017

Great course! A lot of useful relevant information!


May 15, 2020

really very nice Course to boost up your knowledge

By Deleted A

Jun 30, 2020

Excelente information and excelent study material

By Kristine W

May 22, 2020

Great information , well laid out and instructed!

By María d M D C

Oct 1, 2020

It was very good. Now I can apply this knowledge

By Surendra D

Dec 24, 2019

Its desinged to make you a perfect neuromarketer

By Gracious D

Oct 31, 2021

A great course for an introduction to the field

By S A

May 16, 2020

Very unique topic and teaching was exceptional.

By József Á K

Nov 30, 2016

For marketers with open mind it is a must take!

By Marie H

Jan 22, 2023

One of the best courses I have done. Thank you

By eirini r

Jan 8, 2023

Extremely interesting and insightful

Thank you

By Ana B

Feb 1, 2022

very useful, accesible and easy to understand!

By Carla G

Jun 11, 2020

Efectivo, directo, funcional y muy informativo