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Learner Reviews & Feedback for An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School

4.7
stars
3,502 ratings

About the Course

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top reviews

SP

Nov 21, 2019

Very interesting and detailed study of consumer behavior. The concepts were understandable and many new things, methods and concepts were explained in this course. It was really helpful.

SJ

Aug 15, 2017

All in all, it was a good course to begin with the neuroscience aspect of marketing. However, it was a bit more focused on consumer neuroscience rather than its marketing aspect.

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601 - 625 of 891 Reviews for An Introduction to Consumer Neuroscience & Neuromarketing

By maggie l

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Apr 29, 2021

Learnt a lot.

By Kuldeep

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Nov 6, 2020

Great Content

By Joana B C

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May 25, 2019

Great Course!

By Pansy W

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Jan 16, 2017

Enjoy a lot:)

By CLAUDIA S

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Sep 3, 2022

Excellent!!!

By Ebrahim A

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Jan 2, 2022

Wonderful...

By Anbia M

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Jun 23, 2020

great course

By Cristofer F

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Feb 6, 2020

Great course

By Radhika G

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Oct 15, 2024

nice course

By David P

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Jun 1, 2022

Good course

By Bhanu P S P

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Apr 6, 2021

good course

By SENALI W

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Jun 2, 2020

Excellent !

By Ricardo G

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May 20, 2019

Excelente!!

By Deepayan P

•

May 17, 2018

Good Course

By Julia

•

Dec 3, 2016

Excelente!!

By Deleted A

•

Jun 10, 2022

Excelente!

By Alejandra C M

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May 7, 2022

Excellent!

By Ta H A

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Dec 23, 2021

excellent

By ANDRES D G T

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Sep 28, 2020

Excelente!

By Atique F

•

May 15, 2020

Thank you!

By Stefania A

•

Apr 2, 2017

Excellent!

By Andrea G

•

Apr 27, 2025

muy bueno

By VALENTINA Q B

•

Mar 11, 2024

Excelente

By Dr. P S

•

Dec 24, 2023

Thank you

By Mbali N

•

Apr 23, 2023

amazing