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Learner Reviews & Feedback for An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School

4.7
stars
1,970 ratings
538 reviews

About the Course

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top reviews

PL

Jun 24, 2020

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

AM

Jul 16, 2020

Thoroughly enjoyed the course. A total new dimension for me, as far as marketing in concerned. Very well organized and demonstrated by the Instructor. The reference will help me in further studies.

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301 - 325 of 529 Reviews for An Introduction to Consumer Neuroscience & Neuromarketing

By Carla G

Jun 11, 2020

Efectivo, directo, funcional y muy informativo

By Jaione K

May 11, 2020

Very useful and interesting. Congratulations,

By Jefferson S

May 04, 2020

The course was a great learning experience !!

By 冠云 王

Sep 07, 2017

很清楚的讓人大致了解到神經行銷學的相關概念,老師也介紹了許多有用的工具,對研究的啟發很大

By Manish S

Jul 19, 2017

Very informative, especially for a marketer.

By DIONYSIOS Z

Dec 05, 2016

Nice course, useful and interesting content!

By Nita N

Oct 19, 2020

Excellent, The Future of Marketing Research

By Andrea G

Jun 01, 2020

Excellent course! Definitely recommend it.

By Levi O

Feb 27, 2020

Amazing course! I thoroughly enjoyed it :D

By Roberto O S

Mar 23, 2020

Greta Knowledge, exicited to learn more !

By Eyal D

Oct 20, 2018

Surer interesting - very well structured.

By Yapi Y V B

Mar 16, 2020

Very insightful course.

I recommand.

Yapi

By HENRY C P

Nov 08, 2016

Excelent . We need a more advance course

By saadia a

Jul 31, 2019

Thank you one of the best online course

By Чистяков С С

Dec 24, 2017

Very full and useful course. Thank you!

By Sherry P

Jun 19, 2020

Very insightful, engaging information.

By Athens l

May 01, 2020

excellent and very interesting course!

By Dionysia P

Jul 29, 2017

Very enjoyable and easy to understand!

By Wojtek

Mar 25, 2017

Very interesting course for marketers.

By Muhammad T M

Nov 26, 2016

One of the best courses on coursera...

By oyunerdene

Sep 05, 2018

Thank you. It was interesting course

By Mark S

Dec 11, 2016

Thanks for sharing your knowledge!

By Hugo F

Oct 18, 2016

Great Course! Thank you very much!

By Chinmayi M B

Aug 24, 2020

Very interesting and informative!

By Nittaya W

Jul 06, 2020

Excellent course for beginners.