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Learner Reviews & Feedback for An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School

4.7
stars
2,437 ratings
651 reviews

About the Course

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top reviews

PL
Jun 23, 2020

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

JF
Feb 28, 2021

Enjoyed the challenge [some of it ethical] and the new learning.\n\nWell devised course with interviews from the 'field' to give the real world applications.\n\nThank you for your work Thomas & CBS

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576 - 600 of 644 Reviews for An Introduction to Consumer Neuroscience & Neuromarketing

By Kolitha D

May 9, 2017

This is a very good introductory course for this field.

By Moses N

Jun 26, 2017

I found the course interesting and I enjoyed myself

By Mousumi B

Jun 8, 2021

It was a very interesting and well designed course

By Tetiana K

Apr 13, 2018

Very interesting and useful course for begginers

By Sebastine N

Dec 13, 2019

Very insightful and informative for beginners.

By Erwin F R M

Sep 13, 2019

Great content, easy to have the big picture

By Maria C P

Aug 10, 2021

Good starting knowledge for Neuromarketing

By Gülderen Y

Jun 8, 2020

There can be more videos and less reading.

By Dwayne W J

Oct 30, 2016

A ton of great information and resources.

By Thet N S

May 23, 2020

Pretty Good Course for Introduction

By Alvaro A G S

Sep 5, 2019

Its a good introduction to de field

By samah r

Aug 9, 2017

Truly enjoyed this course,Thank you

By Valeria F

Jan 10, 2018

needs more retro from the teacher

By Shashank S

May 27, 2019

Can be more practical

By Arzina A

Aug 31, 2020

Very Interesting!

By CHRISTIANA

Jul 6, 2017

Excellent Course.

By Edson M L A

Jun 14, 2020

Fantastic Course

By Марков Ю А

Dec 15, 2019

Very easy course

By Brian T M

May 7, 2019

Awesome course.

By Miguel G B

Dec 3, 2019

Es interesante

By Rodrigo D

Apr 14, 2020

It was great!

By Maria-Anastasia A

Dec 14, 2017

I found the t

By Kwangz L

May 21, 2021

Good course

By DWHIGT H C M

Feb 12, 2021

po que shi

By Evelyn A M V

Feb 24, 2019

buen curso