This module explores the responsibilities and key skills required to function as a B2C solution architect, including team collaboration, stakeholder engagement, and the creation of architecture deliverables. Learners will gain an understanding of how to integrate multiple systems, manage business cases, and develop comprehensive technical documentation.

This module provides an in-depth look at various integration architecture options for B2C solutions, including point-to-point, middleware, and single-source-of-truth approaches. It covers the implementation, limitations, and use cases for specific integration tools like B2C CRM Sync and MC Connect, helping learners make informed architecture decisions.

This module provides an in-depth exploration of building a unified customer view across Salesforce systems. Learners will gain skills in designing identity resolution strategies, integrating customer data models, and managing data flow across platforms. It covers practical approaches to handling sensitive data, legacy systems, and duplicate records.

This module provides an in-depth look at customizing Salesforce B2C solutions to meet common business needs, including multi-cloud integration, chatbot workflows, and abandonment journey strategies. Learners will gain practical skills in analyzing solution architecture and implementing data synchronization strategies across Salesforce platforms.

This module explores key integration strategies for enterprise systems, focusing on B2C solution architecture, middleware usage, and monitoring techniques. It covers the design and implementation of integration scenarios across multiple platforms such as B2C Commerce, Marketing Cloud Engagement, and Data Cloud. Learners will gain practical skills in managing data flow and system interoperability in complex enterprise environments.